Imprint
Information in accordance with the information obligation pursuant to §5 E-Commerce Act, §14 Austrian Commercial Code, §63 Industrial Code and disclosure obligation pursuant to §25 Media Act.
Hallotag e.U.
Dipl. Ing. Walter Dulnigg
Hallerschlossstrasse 18/8,
8010 Graz,
Austria
Object of the company: Services in automatic data processing and information technology
Company register number: FN 367476 g
Commercial register court: Landesgericht f. ZRS Graz, Marburgerkai 49, 8010 Graz
Company headquarters: Hallerschlossstrasse 18/8, 8010 Graz
Phone: +43 676 9640222
E-Mail: office@hallotag.com
Member of: WKO, regional guild, etc.
Professional law: Trade regulations: www.ris.bka.gv.at
Supervisory authority/trade authority: Municipality of Graz, Trade Office, Schmiedgasse 26, 8010 Graz
Job title: Services in automatic data processing and information technology
Awarding country: Austria
EU dispute resolution
In accordance with the Regulation on Online Dispute Resolution in Consumer Matters (ODR Regulation), we would like to inform you about the online dispute resolution platform (OS platform).
Consumers have the option of submitting complaints to the European Commission’s online dispute resolution platform at https://ec.europa.eu/consumers/odr/main/index.cfm?event=main.home2.show&lng=DE. You will find the necessary contact details above in our legal notice.
However, we would like to point out that we are not willing or obliged to participate in dispute resolution proceedings before a consumer arbitration board.
Liability for the content of this website
We are constantly developing the content of this website and endeavor to provide correct and up-to-date information. Unfortunately, we cannot accept any liability for the correctness of all content on this website, especially for that provided by third parties. As a service provider, we are not obliged to monitor the information transmitted or stored by you or to investigate circumstances that indicate illegal activity.
Our obligations to remove information or to block the use of information in accordance with the general laws due to judicial or official orders remain unaffected even in the case of our non-responsibility.
If you notice any problematic or illegal content, please contact us immediately so that we can remove the illegal content. You will find the contact details in the imprint.
Liability for links on this website
Our website contains links to other websites for whose content we are not responsible. We are not liable for linked websites, as we had and have no knowledge of any unlawful activities, we have not noticed any such unlawful activities to date and we would remove links immediately if we became aware of any unlawful activities.
If you notice any illegal links on our website, please contact us. You will find the contact details in the imprint.
Copyright notice
All contents of this website (images, photos, texts, videos) are subject to copyright. Please ask us before you distribute, reproduce or utilize the contents of this website, such as republishing them on other websites. If necessary, we will legally prosecute the unauthorized use of parts of the content of our site.
If you find any content on this website that violates copyright law, please contact us.
Picture credits
The images, photos and graphics on this website are protected by copyright.
All texts are protected by copyright.
Source: Created with the imprint generator from AdSimple
Privacy policy
Table of contents
Introduction and overview
We have prepared this privacy policy (version 20.03.2024-122749549) in order to inform you in accordance with the requirements of the General Data Protection Regulation (EU) 2016/679 and applicable national laws, which personal data (data for short) we as the controller – and the processors commissioned by us (e.g. providers) – process, will process in the future and what lawful options you have. The terms used are to be understood as gender-neutral.
In short: We provide you with comprehensive information about the data we process about you.
Data protection declarations usually sound very technical and use legal terminology. This privacy policy, on the other hand, is intended to describe the most important things to you as simply and transparently as possible. Technical terms are explained in a reader-friendly way, links to further information are provided and graphics are used where this is conducive to transparency. We thus inform you in clear and simple language that we only process personal data as part of our business activities if there is a corresponding legal basis. This is certainly not possible if you make the most concise, unclear and legal-technical statements possible, as is often standard on the Internet when it comes to data protection. I hope you find the following explanations interesting and informative and perhaps there is one or two pieces of information that you did not yet know.
If you still have any questions, please contact the responsible body named below or in the legal notice, follow the links provided and view further information on third-party websites. Our contact details can of course also be found in the imprint.
Area of application
This privacy policy applies to all personal data processed by us in the company and to all personal data processed by companies commissioned by us (processors). By personal data, we mean information within the meaning of Art. 4 No. 1 GDPR, such as a person’s name, email address and postal address. The processing of personal data ensures that we can offer and bill our services and products, whether online or offline. The scope of this privacy policy includes
- all online presences (websites, online stores) that we operate
- Social media presences and email communication
- Mobile apps for smartphones and other devices
In short, the privacy policy applies to all areas in which personal data is processed in the company in a structured manner via the channels mentioned. If we enter into a legal relationship with you outside of these channels, we will inform you separately if necessary.
Legal basis
In the following privacy policy, we provide you with transparent information on the legal principles and regulations, i.e. the legal basis of the General Data Protection Regulation, which enable us to process personal data.
As far as EU law is concerned, we refer to REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of April 27, 2016. You can of course read the EU’s General Data Protection Regulation online at EUR-Lex, the gateway to EU law, at https://eur-lex.europa.eu/legal-content/DE/ALL/?uri=celex%3A32016R0679.
We only process your data if at least one of the following conditions applies:
- Consent (Article 6(1)(a) GDPR): You have given us your consent to process data for a specific purpose. One example would be the storage of the data you enter in a contact form.
- Contract (Article 6(1)(b) GDPR): In order to fulfill a contract or pre-contractual obligations with you, we process your data. For example, if we conclude a purchase contract with you, we require personal information in advance.
- Legal obligation (Article 6(1)(c) GDPR): If we are subject to a legal obligation, we process your data. For example, we are legally obliged to keep invoices for accounting purposes. These usually contain personal data.
- Legitimate interests (Article 6(1)(f) GDPR): In the case of legitimate interests that do not restrict your fundamental rights, we reserve the right to process personal data. For example, we need to process certain data in order to operate our website securely and efficiently. This processing is therefore a legitimate interest.
As a rule, we are not subject to any other conditions such as recording in the public interest, the exercise of official authority or the protection of vital interests. If such a legal basis is relevant, it will be indicated at the appropriate point.
In addition to the EU regulation, national laws also apply:
- In Austria, this is the Federal Act on the Protection of Natural Persons with regard to the Processing of PersonalData (Data Protection Act), or DSG for short.
- In Germany, the Federal Data Protection Act( BDSG) applies.
If other regional or national laws apply, we will inform you of this in the following sections.
Contact details of the controller
If you have any questions about data protection or the processing of personal data, you will find the contact details of the person or body responsible below:
Authorized to represent: Dipl. Ing. Walter Dulnigg
Imprint: https://hallotag.com/impressum/
Storage duration
It is a general criterion for us that we only store personal data for as long as is absolutely necessary for the provision of our services and products. This means that we delete personal data as soon as the reason for the data processing no longer exists. In some cases, we are legally obliged to store certain data even after the original purpose has ceased to exist, for example for accounting purposes.
If you wish your data to be deleted or revoke your consent to data processing, the data will be deleted as quickly as possible and insofar as there is no obligation to store it.
We will inform you below about the specific duration of the respective data processing if we have further information on this.
Rights under the General Data Protection Regulation
In accordance with Articles 13, 14 GDPR, we inform you of the following rights to which you are entitled in order to ensure fair and transparent processing of data:
- According to Article 15 GDPR, you have a right to information as to whether we process your data. If this is the case, you have the right to receive a copy of the data and the following information:
- the purpose for which we carry out the processing
- the categories, i.e. the types of data that are processed
- who receives this data and, if the data is transferred to third countries, how security can be guaranteed
- how long the data will be stored;
- the existence of the right to rectification, erasure or restriction of processing and the right to object to processing
- that you can lodge a complaint with a supervisory authority (links to these authorities can be found below)
- the origin of the data if we have not collected it from you
- whether profiling is carried out, i.e. whether data is automatically analyzed in order to create a personal profile of you.
- According to Article 16 GDPR, you have a right to rectification of data, which means that we must correct data if you find errors.
- According to Article 17 GDPR, you have the right to erasure (“right to be forgotten”), which specifically means that you may request the erasure of your data.
- According to Article 18 GDPR, you have the right to restriction of processing, which means that we may only store the data but not use it any further.
- According to Article 20 GDPR, you have the right to data portability, which means that we will provide you with your data in a commonly used format upon request.
- According to Article 21 GDPR, you have the right to object, which will result in a change to the processing after enforcement.
- If the processing of your data is based on Article 6(1)(e) (public interest, exercise of official authority) or Article 6(1)(f) (legitimate interest), you can object to the processing. We will then check as quickly as possible whether we can legally comply with this objection.
- If data is used for direct marketing purposes, you can object to this type of data processing at any time. We may then no longer use your data for direct marketing.
- If data is used for profiling, you can object to this type of data processing at any time. We may then no longer use your data for profiling.
- Under Article 22 GDPR, you may have the right not to be subject to a decision based solely on automated processing (e.g. profiling).
- According to Article 77 GDPR, you have the right to lodge a complaint. This means that you can complain to the data protection authority at any time if you believe that the data processing of personal data violates the GDPR.
In short: You have rights – do not hesitate to contact the responsible office listed above!
If you believe that the processing of your data violates data protection law or that your data protection rights have been violated in any other way, you can lodge a complaint with the supervisory authority. For Austria, this is the data protection authority, whose website you can find at https://www.dsb.gv.at/. In Germany, there is a data protection officer for each federal state. For further information, please contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI). The following local data protection authority is responsible for our company:
Austria Data Protection Authority
Head: Dr. Andrea Jelinek
Address: Barichgasse 40-42, 1030 Vienna
Telephone no.: +43 1 52 152-0
E-mail address: dsb@dsb.gv.at
Website: https://www.dsb.gv.at/
Data transfer to third countries
We only transfer or process data to countries outside the scope of the GDPR (third countries) if you consent to this processing or other legal permission exists. This applies in particular if the processing is required by law or necessary to fulfill a contractual relationship and in any case only insofar as this is generally permitted. In most cases, your consent is the most important reason for us to process data in third countries. The processing of personal data in third countries such as the USA, where many software manufacturers offer services and have their server locations, may mean that personal data is processed and stored in unexpected ways.
We expressly point out that, in the opinion of the European Court of Justice, an adequate level of protection for data transfers to the USA currently only exists if a US company that processes the personal data of EU citizens in the USA is an active participant in the EU-US Data Privacy Framework. You can find more information on this at: https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en
Data processing by US services that are not active participants in the EU-US Data Privacy Framework may result in data not being processed and stored anonymously. Furthermore, US government authorities may be able to access individual data. In addition, data collected may be linked to data from other services of the same provider if you have a corresponding user account. Where possible, we try to use server locations within the EU, if this is offered.
We will inform you in more detail about data transfer to third countries, if applicable, in the appropriate sections of this privacy policy.
Security of data processing
In order to protect personal data, we have implemented both technical and organizational measures. Where possible, we encrypt or pseudonymize personal data. In this way, we make it as difficult as possible for third parties to infer personal information from our data.
Art. 25 GDPR speaks here of “data protection by design and by default” and thus means that both software (e.g. forms) and hardware (e.g. access to the server room) should always be designed with security in mind and appropriate measures should be taken. If necessary, we will discuss specific measures below.
TLS encryption with https
TLS, encryption and https sound very technical, and they are. We use HTTPS (the Hypertext Transfer Protocol Secure stands for “secure hypertext transfer protocol”) to transmit data tap-proof on the Internet.
This means that the complete transmission of all data from your browser to our web server is secured – nobody can “listen in”.
We have thus introduced an additional layer of security and comply with data protection by design(Article 25 (1) GDPR). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data.
You can recognize the use of this data transmission security by the small lock symbol at the top left of the browser, to the left of the Internet address (e.g. examplepage.com) and the use of the https scheme (instead of http) as part of our Internet address.
If you want to know more about encryption, we recommend a Google search for “Hypertext Transfer Protocol Secure wiki” to get good links to further information.
Communication
Communication Summary 👥 Data subjects: Anyone who communicates with us by phone, email or online form Processed data: e.g. telephone number, name, email address, form data entered. You can find more details on this under the respective contact type used 🤝 Purpose: Handling communication with customers, business partners, etc. 📅 Storage period: Duration of the business case and the statutory provisions ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. b GDPR (contract), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
If you contact us and communicate with us by telephone, e-mail or online form, personal data may be processed.
The data is processed for the handling and processing of your question and the associated business transaction. The data is stored for as long as required by law.
Affected persons
All those who seek contact with us via the communication channels provided by us are affected by the aforementioned processes.
Telephone
When you call us, the call data is stored in pseudonymized form on the respective end device and with the telecommunications provider used. In addition, data such as name and telephone number can then be sent by e-mail and stored for the purpose of answering inquiries. The data will be deleted as soon as the business case has been completed and legal requirements permit.
e-mail
If you communicate with us by e-mail, data may be stored on the respective end device (computer, laptop, smartphone, etc.) and data may be stored on the e-mail server. The data will be deleted as soon as the business case has been completed and legal requirements permit.
Online forms
If you communicate with us using an online form, data will be stored on our web server and, if necessary, forwarded to one of our e-mail addresses. The data will be deleted as soon as the business case has been completed and legal requirements permit.
Legal basis
The processing of the data is based on the following legal bases:
- Art. 6 para. 1 lit. a GDPR (consent): You give us your consent to store your data and to use it for purposes relating to the business case;
- Art. 6 para. 1 lit. b GDPR (contract): It is necessary for the performance of a contract with you or a processor, such as the telephone provider, or we need to process the data for pre-contractual activities, such as the preparation of an offer;
- Art. 6 para. 1 lit. f GDPR (legitimate interests): We want to handle customer inquiries and business communication in a professional manner. This requires certain technical equipment such as e-mail programs, exchange servers and mobile network operators in order to operate communication efficiently.
Data processing agreement (DPA)
In this section, we would like to explain what a data processing agreement is and why it is needed. Because the word “data processing agreement” is quite a mouthful, we will often only use the acronym DPA in this text. Like most companies, we do not work alone, but also use the services of other companies or individuals. Due to the involvement of various companies or service providers, we may pass on personal data for processing. These partners then act as processors with whom we conclude a contract, the so-called data processing agreement (DPA). The most important thing for you to know is that the processing of your personal data takes place exclusively in accordance with our instructions and must be regulated by the DPA.
Who are processors?
As a company and website owner, we are responsible for all data that we process from you. In addition to controllers, there may also be so-called processors. This includes any company or person who processes personal data on our behalf. More precisely and according to the GDPR definition: any natural or legal person, public authority, agency or other body that processes personal data on our behalf is considered a processor. Processors can therefore be service providers such as hosting or cloud providers, payment or newsletter providers or large companies such as Google or Microsoft.
To make the terminology easier to understand, here is an overview of the three roles in the GDPR
Data subject (you as a customer or interested party) → Controller (we as a company and client) → Processor (service provider such as web host or cloud provider)
Content of an order processing contract
As mentioned above, we have concluded a DPA with our partners who act as processors. Above all, it states that the processor processes the data to be processed exclusively in accordance with the GDPR. The contract must be concluded in writing, although the electronic conclusion of a contract is also deemed to be “in writing” in this context. Personal data is only processed on the basis of the contract. The contract must contain the following:
- Commitment to us as the controller
- Obligations and rights of the controller
- Categories of data subjects
- Type of personal data
- Type and purpose of data processing
- Subject and duration of data processing
- Place of data processing
Furthermore, the contract contains all obligations of the processor. The most important duties are:
- to ensure data security measures
- take possible technical and organizational measures to protect the rights of the data subject
- to keep a data processing register
- cooperate with the data protection supervisory authority at its request
- carry out a risk analysis in relation to the personal data received
- Sub-processors may only be commissioned with the written consent of the controller
You can see what an AVV looks like in concrete terms at https://www.wko.at/service/wirtschaftsrecht-gewerberecht/eu-dsgvo-mustervertrag-auftragsverarbeitung.html, for example. A sample contract is presented here.
Cookies
Cookies summary 👥 Data subjects: Visitors to the website 🤝 Purpose: depending on the respective cookie. You can find more details on this below or from the manufacturer of the software that sets the cookie. 📓 Processed data: Depending on the cookie used. You can find more details on this below or from the manufacturer of the software that sets the cookie. 📅 Storage duration: depending on the cookie, can vary from hours to years ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit.f GDPR (legitimate interests) |
What are cookies?
Our website uses HTTP cookies to store user-specific data.
Below we explain what cookies are and why they are used so that you can better understand the following privacy policy.
Whenever you surf the Internet, you use a browser. Well-known browsers include Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.
One thing cannot be denied: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are also other cookies for other application areas. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically stored in the cookie folder, the “brain” of your browser, so to speak. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.
Cookies store certain user data about you, such as language or personal page settings. When you visit our site again, your browser transmits the “user-related” information back to our site. Thanks to cookies, our website knows who you are and offers you the settings you are used to. In some browsers, each cookie has its own file; in others, such as Firefox, all cookies are stored in a single file.
The following graphic shows a possible interaction between a web browser such as Chrome and the web server. The web browser requests a website and receives a cookie back from the server, which the browser uses again as soon as another page is requested.
There are both first-party cookies and third-party cookies. First-party cookies are created directly by our website, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually, as each cookie stores different data. The expiry time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other “malware”. Cookies also cannot access information on your PC.
Cookie data can look like this, for example:
Name: _ga
Value: GA1.2.1326744211.152122749549-9
Purpose: Differentiation of website visitors
Expiry date: after 2 years
A browser should be able to support these minimum sizes:
- At least 4096 bytes per cookie
- At least 50 cookies per domain
- At least 3000 cookies in total
What types of cookies are there?
The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the privacy policy. At this point, we would like to briefly explain the different types of HTTP cookies.
A distinction can be made between 4 types of cookies:
Essential cookies
These cookies are necessary to ensure basic functions of the website. For example, these cookies are needed when a user places a product in the shopping cart, then continues surfing on other pages and only goes to the checkout later. These cookies do not delete the shopping cart, even if the user closes the browser window.
Purposeful cookies
These cookies collect information about user behavior and whether the user receives any error messages. These cookies are also used to measure the loading time and the behavior of the website with different browsers.
Targeted cookies
These cookies ensure a better user experience. For example, entered locations, font sizes or form data are saved.
Advertising cookies
These cookies are also called targeting cookies. They are used to deliver customized advertising to the user. This can be very practical, but also very annoying.
When you visit a website for the first time, you are usually asked which of these cookie types you wish to allow. And of course this decision is also stored in a cookie.
If you would like to know more about cookies and are not afraid of technical documentation, we recommend https://datatracker.ietf.org/doc/html/rfc6265, the Request for Comments of the Internet Engineering Task Force (IETF) called “HTTP State Management Mechanism”.
Purpose of processing via cookies
The purpose ultimately depends on the cookie in question. You can find more details on this below or from the manufacturer of the software that sets the cookie.
What data is processed?
Cookies are little helpers for many different tasks. Unfortunately, it is not possible to generalize which data is stored in cookies, but we will inform you about the processed or stored data in the following privacy policy.
Storage duration of cookies
The storage period depends on the respective cookie and is specified below. Some cookies are deleted after less than an hour, others can remain stored on a computer for several years.
You can also influence the storage period yourself. You can delete all cookies manually at any time via your browser (see also “Right to object” below). Furthermore, cookies that are based on consent will be deleted at the latest after you withdraw your consent, whereby the legality of the storage until then remains unaffected.
Right to object – how can I delete cookies?
You decide how and whether you want to use cookies. Regardless of the service or website from which the cookies originate, you always have the option of deleting, deactivating or only partially accepting cookies. For example, you can block third-party cookies but allow all other cookies.
If you want to find out which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:
Chrome: Delete, activate and manage cookies in Chrome
Safari: Managing cookies and website data with Safari
Firefox: Delete cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and managing cookies
Microsoft Edge: Deleting and managing cookies
If you do not wish to receive cookies, you can set up your browser so that it always informs you when a cookie is to be set. This allows you to decide for each individual cookie whether or not to allow it. The procedure differs depending on the browser. It is best to search for the instructions in Google using the search term “delete cookies Chrome” or “deactivate cookies Chrome” in the case of a Chrome browser.
Legal basis
The so-called “cookie guidelines” have been in place since 2009. It states that the storage of cookies requires your consent (Article 6(1)(a) GDPR). However, there are still very different reactions to these directives within the EU countries. In Austria, however, this directive was implemented in § 165 para. 3 of the Telecommunications Act (2021). In Germany, the cookie directives have not been implemented as national law. Instead, this directive was largely implemented in Section 15 (3) of the German Telemedia Act (TMG).
For strictly necessary cookies, even if no consent has been given, there are legitimate interests (Article 6(1)(f) GDPR), which in most cases are of an economic nature. We want to provide visitors to the website with a pleasant user experience and certain cookies are often absolutely necessary for this.
If cookies that are not absolutely necessary are used, this will only take place with your consent. The legal basis in this respect is Art. 6 para. 1 lit. a GDPR.
In the following sections, you will be informed in more detail about the use of cookies if the software used uses cookies.
Web hosting introduction
Web hosting summary 👥 Data subjects: Visitors to the website 🤝 Purpose: professional hosting of the website and securing its operation 📓 Processed data: IP address, time of website visit, browser used and other data. You can find more details on this below or from the web hosting provider used. 📅 Storage period: depends on the respective provider, but usually 2 weeks ⚖️ Legal basis: Art. 6 para. 1 lit.f GDPR (legitimate interests) |
What is web hosting?
When you visit websites today, certain information – including personal data – is automatically created and stored, including on this website. This data should be processed as sparingly as possible and only with justification. By the way, by website we mean the entirety of all web pages on a domain, i.e. everything from the start page (homepage) to the very last subpage (like this one). By domain we mean, for example, example.de or sampleexample.com.
If you want to view a website on a computer, tablet or smartphone, you use a program called a web browser. You probably know some web browsers by name: Google Chrome, Microsoft Edge, Mozilla Firefox and Apple Safari. We call it a browser or web browser for short.
To display the website, the browser must connect to another computer where the website code is stored: the web server. Operating a web server is a complicated and time-consuming task, which is why it is usually carried out by professional providers. They offer web hosting and thus ensure reliable and error-free storage of website data. A whole lot of technical terms, but please stay tuned, it will get even better!
When connecting the browser on your computer (desktop, laptop, tablet or smartphone) and during data transfer to and from the web server, personal data may be processed. On the one hand, your computer stores data; on the other hand, the web server must also store data for a certain period of time to ensure proper operation.
A picture is worth a thousand words, so the following graphic illustrates the interaction between the browser, the Internet and the hosting provider.
Why do we process personal data?
The purposes of data processing are:
- Professional hosting of the website and safeguarding of operations
- to maintain operational and IT security
- Anonymous evaluation of access behavior to improve our offer and, if necessary, for criminal prosecution or prosecution of claims
What data is processed?
Even while you are currently visiting our website, our web server, i.e. the computer on which this website is stored, usually automatically saves data such as
- the complete Internet address (URL) of the website accessed
- Browser and browser version (e.g. Chrome 87)
- the operating system used (e.g. Windows 10)
- the address (URL) of the previously visited page (referrer URL) (e.g. https://www. beispielquellsite.de/vondabinichgekommen/)
- the host name and IP address of the device from which access is made (e.g. COMPUTERNAME and 194.23.43.121)
- date and time
- in files, the so-called web server log files
How long is data stored?
As a rule, the above-mentioned data is stored for two weeks and then automatically deleted. We do not pass this data on, but we cannot rule out the possibility of this data being viewed by authorities in the event of unlawful behavior.
In short: Your visit is logged by our provider (company that runs our website on special computers (servers)), but we do not pass on your data without your consent!
Legal basis
The lawfulness of the processing of personal data in the context of web hosting is based on Art. 6 para. 1 lit. f GDPR (protection of legitimate interests), because the use of professional hosting with a provider is necessary in order to present the company securely and user-friendly on the Internet and to be able to pursue attacks and claims from this if necessary.
As a rule, there is a contract between us and the hosting provider for order processing in accordance with Art. 28 f. GDPR, which ensures compliance with data protection and guarantees data security.
Web Analytics Introduction
Web Analytics privacy policy summary 👥 Data subjects: Visitors to the website 🤝 Purpose: Evaluation of visitor information to optimize the website. 📓 Processed data: Access statistics containing data such as access locations, device data, access duration and time, navigation behavior, click behavior and IP addresses. You can find more details on this in the respective web analytics tool used. 📅 Storage duration: depending on the web analytics tool used ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is web analytics?
We use software on our website to evaluate the behavior of website visitors, known as web analytics or web analysis for short. This involves collecting data that the respective analytics tool provider (also known as a tracking tool) stores, manages and processes. The data is used to create analyses of user behavior on our website and made available to us as the website operator. In addition, most tools offer various test options. For example, we can test which offers or content are best received by our visitors. We will show you two different offers for a limited period of time. After the test (known as an A/B test), we know which product or content our website visitors find more interesting. For such test procedures, as well as for other analytics procedures, user profiles can also be created and the data stored in cookies.
Why do we use web analytics?
With our website, we have a clear goal in mind: we want to deliver the best web offering on the market for our industry. In order to achieve this goal, we want to offer the best and most interesting range of products on the one hand and make sure that you feel completely at ease on our website on the other. With the help of web analysis tools, we can take a closer look at the behavior of our website visitors and then improve our website for you and us accordingly. For example, we can see the average age of our visitors, where they come from, when our website is visited the most or which content or products are particularly popular. All this information helps us to optimize the website and thus adapt it to your needs, interests and wishes.
What data is processed?
Exactly which data is stored depends, of course, on the analysis tools used. As a rule, however, the content you view on our website, the buttons or links you click on, when you access a page, the browser you use, the device (PC, tablet, smartphone, etc.) you use to visit the website or the computer system you use are stored. If you have agreed that location data may also be collected, this can also be processed by the web analysis tool provider.
Your IP address is also stored. According to the General Data Protection Regulation (GDPR), IP addresses are personal data. However, your IP address is usually stored pseudonymized (i.e. in an unrecognizable and shortened form). For the purpose of testing, web analysis and web optimization, no direct data such as your name, age, address or e-mail address is stored. All this data, if collected, is stored in pseudonymized form. This means that you cannot be identified as a person.
The following example shows schematically how Google Analytics works as an example of client-based web tracking with Java Script code.
How long the respective data is stored always depends on the provider. Some cookies only store data for a few minutes or until you leave the website, while other cookies can store data for several years.
Duration of data processing
We will inform you about the duration of data processing below, if we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. If it is required by law, for example in the case of accounting, this storage period may also be exceeded.
Right of objection
You also have the right and the option to withdraw your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting cookies in your browser.
Legal basis
The use of web analytics requires your consent, which we have obtained with our cookie pop-up. According to Art. 6 para. 1 lit. a GDPR (consent) represents the legal basis for the processing of personal data as it may occur when collected by web analytics tools.
In addition to consent, we have a legitimate interest in analyzing the behavior of website visitors in order to improve our offer technically and economically. With the help of web analytics, we recognize errors on the website, can identify attacks and improve efficiency. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). Nevertheless, we only use the tools if you have given your consent.
Since web analytics tools use cookies, we recommend that you also read our general data protection declaration on cookies. To find out exactly which of your data is stored and processed, you should read the data protection declarations of the respective tools.
Information on special web analytics tools, if available, can be found in the following sections.
Amazon Personalize privacy policy
Amazon Personalize privacy policy summary 👥 Data subjects: Visitors to the website 🤝 Purpose: Evaluation of visitor information to optimize the website. 📓 Processed data: Access statistics containing data such as access locations, device data, access duration and time, navigation behavior, click behavior and IP addresses. More details can be found below and in the Amazon Personalize privacy policy. 📅 Storage period: In principle, data is stored for as long as is necessary for business purposes. ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is Amazon Personalize?
We use the real-time personalization program Amazon Personalize on our website. The service provider is the American company Amazon Web Services, Inc, 410 Terry Avenue North, Seattle WA 98109, USA.
The Amazon Personalize service is offered by Amazon Web Service (AWS) and is a machine learning service to provide personalized advertising or recommendations of our services and products. Amazon Personalize uses modern machine learning algorithms to analyze your individual behavior on our website. Based on these analyses, recommendations can then be generated that are individually tailored to you.
Why do we use Amazon Personalize?
Our aim is to offer you the best possible experience on our website. We are convinced of our offers and want our website to be a helpful and useful place for you. To do this, we have to adapt our website as well as possible to your wishes and concerns. With a web analysis tool such as Amazon Personalize and the resulting data, we can significantly improve our specific offer for you. The data can also help us to customize advertising and marketing measures. With all these web analyses, however, the protection of personal data is important to us. If we can make you tailor-made offers, this naturally also helps us to achieve our economic goals.
What data is stored by Amazon Personalize?
Amazon Personalize stores and analyzes data that we make available to the tool. This may include information about your user interaction (such as button clicks, product purchases, time spent on a subpage, etc.), but also personal data that you actively provide to us. This includes user data such as name, address or demographic data such as gender and age. Amazon is also provided with catalog data such as item IDs and metadata on ordered items.
Amazon uses this data to train and create a model that generates individual recommendations for interested people.
How long and where is the data stored?
Amazon has servers all over the world, so the data can also be stored in the USA, for example. The data records collected are not associated with other Amazon accounts.
In principle, Amazon stores the data for as long as required for business purposes and as long as Amazon is contractually and legally obliged to do so. Unfortunately, we cannot specify exact storage periods at this point, as these also depend on the individual configurations.
How can I delete my data or prevent data storage?
You have the right and opportunity to access your personal data at any time and to object to its use and processing. You can also lodge a complaint with a state supervisory authority at any time.
In your browser, you also have the option of individually managing, deleting or deactivating cookies. However, please note that deactivating or deleting cookies may have a negative impact on the functions of our website. Depending on which browser you use, the management of cookies works slightly differently. Under the section “Cookies” you will find the corresponding links to the respective instructions for the most popular browsers.
Legal basis
The use of Amazon Personalize requires your consent, which we have obtained using our consent management tool (pop-up). According to Art. 6 para. 1 lit. a GDPR (consent) is the legal basis for the processing of personal data, as may occur when it is collected by web analytics tools.
In addition to consent, we have a legitimate interest in analyzing the behavior of website visitors in order to improve our offer technically and economically. With the help of Amazon Personalize, we can detect website errors, identify attacks and improve efficiency. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). Nevertheless, we only use Amazon Personalize if you have given your consent.
Amazon also processes your data in the USA, among other places. Amazon is an active participant in the EU-US Data Privacy Framework, which regulates the correct and secure transfer of personal data from EU citizens to the USA. You can find more information about this at https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en.
Amazon also uses so-called standard contractual clauses (= Art. 46 (2) and (3) GDPR). Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through the EU-US Data Privacy Framework and the Standard Contractual Clauses, Amazon undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among others: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de
The Amazon data processing conditions (AWS GDPR DATA PROCESSING), which correspond to the standard contractual clauses, can be found at https://d1.awsstatic.com/legal/aws-gdpr/AWS_GDPR_DPA.pdf.
You can find out more about the data that is processed through the use of Amazon Personalize in the Privacy Policy at https://d1.awsstatic.com/legal/privacypolicy/AWS_Privacy_Notice_German_2020-08-15.pdf.
Facebook Conversions API privacy policy
We use Facebook Conversions API, a server-side event tracking tool, on our website. The service provider is the American company Meta Platforms Inc. Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland) is responsible for the European region.
Facebook also processes your data in the USA, among other places. Facebook or Meta Platforms is an active participant in the EU-US Data Privacy Framework, which regulates the correct and secure transfer of personal data from EU citizens to the USA. You can find more information about this at https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en.
In addition, Facebook uses so-called standard contractual clauses (= Art. 46 (2) and (3) GDPR). Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through the EU-US Data Privacy Framework and the standard contractual clauses, Facebook undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among others: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de
The Facebook data processing conditions, which refer to the standard contractual clauses, can be found at https://www.facebook.com/legal/terms/dataprocessing.
You can find out more about the data processed through the use of Facebook Conversions API in the privacy policy at https://www.facebook.com/about/privacy.
Google Analytics privacy policy
Google Analytics privacy policy summary 👥 Data subjects: Visitors to the website 🤝 Purpose: Evaluation of visitor information to optimize the website. 📓 Processed data: Access statistics containing data such as access locations, device data, access duration and time, navigation behavior and click behavior. You can find more details below in this privacy policy. 📅 Storage duration: individually adjustable, by default Google Analytics stores 4 data for 14 months ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is Google Analytics?
On our website, we use the analysis tracking tool Google Analytics in the version Google Analytics 4 (GA4) of the American company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google Analytics collects data about your actions on our website. Through the combination of different technologies such as cookies, device IDs and login information, you as a user can be identified across different devices. This means that your actions can also be analyzed across platforms.
For example, if you click on a link, this event is stored in a cookie and sent to Google Analytics. The reports we receive from Google Analytics allow us to better customize our website and service to your needs. In the following, we will go into more detail about the tracking tool and inform you in particular about which data is processed and how you can prevent this.
Google Analytics is a tracking tool that is used to analyze the traffic on our website. These measurements and analyses are based on a pseudonymous user identification number. This number does not contain any personal data such as name or address, but is used to assign events to an end device. GA4 uses an event-based model that captures detailed information on user interactions such as page views, clicks, scrolling and conversion events. In addition, various machine learning functions have also been built into GA4 in order to better understand user behavior and certain trends. GA4 relies on modeling with the help of machine learning functions. This means that missing data can also be extrapolated on the basis of the collected data in order to optimize the analysis and also to be able to make forecasts.
For Google Analytics to work in principle, a tracking code is built into the code of our website. When you visit our website, this code records various events that you carry out on our website. With GA4’s event-based data model, we as website operators can define and track specific events in order to obtain analyses of user interactions. This means that in addition to general information such as clicks or page views, special events that are important for our business can also be tracked. Such special events can be, for example, the sending of a contact form or the purchase of a product.
As soon as you leave our website, this data is sent to the Google Analytics servers and stored there.
Google processes the data and we receive reports on your user behavior. These may include the following reports:
- Target group reports: Target group reports allow us to get to know our users better and know more precisely who is interested in our service.
- Ad reports: Ad reports make it easier for us to analyze and improve our online advertising.
- Acquisition reports: Acquisition reports provide us with helpful information on how we can get more people interested in our service.
- Behavioral reports: This tells us how you interact with our website. We can see which path you take on our site and which links you click on.
- Conversion reports: Conversion is a process in which you perform a desired action as a result of a marketing message. For example, when you convert from a mere website visitor to a buyer or newsletter subscriber. With the help of these reports, we learn more about how our marketing measures are received by you. This is how we want to increase our conversion rate.
- Real-time reports: Here we always know immediately what is happening on our website. For example, we can see how many users are currently reading this text.
In addition to the analysis reports mentioned above, Google Analytics 4 also offers the following functions, among others:
- Event-based data model: This model captures very specific events that can take place on our website. For example, playing a video, purchasing a product or subscribing to our newsletter.
- Advanced analytics: These functions allow us to understand your behavior on our website or certain general trends even better. For example, we can segment user groups, carry out comparative analyses of target groups or track your path on our website.
- Predictive modeling: Based on collected data, missing data can be extrapolated through machine learning to predict future events and trends. This can help us to develop better marketing strategies.
- Cross-platform analysis: Data can be collected and analyzed from both websites and apps. This gives us the opportunity to analyze user behavior across platforms, provided you have of course consented to data processing.
Why do we use Google Analytics on our website?
Our aim with this website is clear: we want to offer you the best possible service. The statistics and data from Google Analytics help us to achieve this goal.
The statistically analyzed data gives us a clear picture of the strengths and weaknesses of our website. On the one hand, we can optimize our site so that it can be found more easily by interested people on Google. On the other hand, the data helps us to better understand you as a visitor. We therefore know exactly what we need to improve on our website in order to offer you the best possible service. The data also helps us to carry out our advertising and marketing measures more individually and cost-effectively. After all, it only makes sense to show our products and services to people who are interested in them.
What data is stored by Google Analytics?
Google Analytics uses a tracking code to create a random, unique ID that is linked to your browser cookie. Google Analytics will recognize you as a new user and you will be assigned a user ID. The next time you visit our site, you will be recognized as a “returning” user. All collected data is stored together with this user ID. This makes it possible to evaluate pseudonymous user profiles.
In order to be able to analyze our website with Google Analytics, a property ID must be inserted into the tracking code. The data is then saved in the corresponding property. The Google Analytics 4 property is standard for every newly created property. Depending on the property used, data is stored for different lengths of time.
Through identifiers such as cookies, app instance IDs, user IDs or user-defined event parameters, your interactions are measured across platforms if you have given your consent. Interactions are all types of actions that you perform on our website. If you also use other Google systems (such as a Google account), data generated via Google Analytics may be linked to third-party cookies. Google does not pass on any Google Analytics data unless we as the website operator authorize this. Exceptions may be made if required by law.
According to Google, no IP addresses are logged or stored in Google Analytics 4. However, Google uses the IP address data to derive location data and deletes it immediately afterwards. All IP addresses collected from users in the EU are therefore deleted before the data is stored in a data center or on a server.
Since Google Analytics 4 focuses on event-based data, the tool uses significantly fewer cookies compared to previous versions (such as Google Universal Analytics). However, there are some specific cookies that are used by GA4. These include, for example:
Name: _ga
Wert: 2.1326744211.152122749549-5
Intended use: By default, analytics.js uses the _ga cookie to store the user ID. Basically, it serves to differentiate between website visitors.
Expiration date: after 2 years
Name: _gid
Wert: 2.1687193234.152122749549-1
Purpose: The cookie is also used to distinguish website visitors
Expiration date: after 24 hours
Name: _gat_gtag_UA_<property-id>
Value: 1
Intended use: Used to reduce the request rate. If Google Analytics is provided via Google Tag Manager, this cookie is given the name _dc_gtm_ <property-id>.
Expiration date: after 1 minute
Note: This list cannot claim to be exhaustive, as Google changes its choice of cookies from time to time. The aim of GA4 is also to improve data protection. The tool therefore offers a number of options for controlling data collection. For example, we can determine the storage period ourselves and also control data collection.
Here we show you an overview of the most important types of data that are collected with Google Analytics:
Heatmaps: Google creates so-called heatmaps. Heatmaps allow you to see exactly those areas that you click on. This gives us information about where you are “traveling” on our site.
Session duration: Google defines session duration as the time you spend on our site without leaving the page. If you have been inactive for 20 minutes, the session ends automatically.
Bounce rate: A bounce is when you only view one page on our website and then leave our website again.
Account creation: When you create an account on our website or place an order, Google Analytics collects this data.
Location: IP addresses are not logged or stored in Google Analytics. However, shortly before the IP address is deleted, derivations are used for location data.
Technical information: Technical information includes your browser type, your internet provider or your screen resolution.
Source of origin: Google Analytics or we are of course also interested in which website or which advertisement you came to our site from.
Other data includes contact details, any ratings, playing media (e.g. when you play a video via our site), sharing content via social media or adding it to your favorites. The list is not exhaustive and serves only as a general guide to data storage by Google Analytics.
How long and where is the data stored?
Google has distributed its servers all over the world. Here you can read exactly where the Google data centers are located: https://www.google.com/about/datacenters/locations/?hl=de
Your data is distributed on various physical data carriers. This has the advantage that the data can be retrieved more quickly and is better protected against manipulation. There are appropriate emergency programs for your data in every Google data center. If, for example, Google’s hardware fails or natural disasters paralyze servers, the risk of a service interruption at Google remains low.
The retention period of the data depends on the properties used. The storage period is always defined separately for each individual property. Google Analytics offers us four options for controlling the storage period:
- 2 months: this is the shortest storage period.
- 14 months: by default, GA4 stores the data for 14 months.
- 26 months: data can also be stored for 26 months.
- Data is only deleted when we delete it manually
In addition, there is also the option that data will only be deleted if you no longer visit our website within the period of time selected by us. In this case, the retention period will be reset each time you visit our website again within the specified period.
Once the specified period has expired, the data is deleted once a month. This retention period applies to your data linked to cookies, user recognition and advertising IDs (e.g. cookies from the DoubleClick domain). Reporting results are based on aggregated data and are stored independently of user data. Aggregated data is an amalgamation of individual data into a larger unit.
How can I delete my data or prevent data storage?
Under European Union data protection law, you have the right to access, update, delete or restrict your data. You can use the browser add-on to deactivate Google Analytics JavaScript (analytics.js, gtag.js) to prevent Google Analytics 4 from using your data. You can download and install the browser add-on at https://tools.google.com/dlpage/gaoptout?hl=de. Please note that this add-on only deactivates data collection by Google Analytics.
If you want to deactivate, delete or manage cookies, you will find the relevant links to the instructions for the most popular browsers in the “Cookies” section.
Legal basis
The use of Google Analytics requires your consent, which we have obtained with our cookie pop-up. According to Art. 6 para. 1 lit. a GDPR (consent) represents the legal basis for the processing of personal data as it may occur when collected by web analytics tools.
In addition to consent, we have a legitimate interest in analyzing the behavior of website visitors in order to improve our offer technically and economically. With the help of Google Analytics, we recognize errors on the website, can identify attacks and improve efficiency. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). Nevertheless, we only use Google Analytics if you have given your consent.
Google also processes your data in the USA, among other places. Google is an active participant in the EU-US Data Privacy Framework, which regulates the correct and secure transfer of personal data from EU citizens to the USA. You can find more information about this at https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en.
In addition, Google uses so-called standard contractual clauses (= Art. 46 (2) and (3) GDPR). Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through the EU-US Data Privacy Framework and the standard contractual clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among others: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de
The Google Ads Data Processing Terms, which refer to the standard contractual clauses, can be found at https://business.safety.google/intl/de/adsprocessorterms/.
We hope we have been able to provide you with the most important information about data processing by Google Analytics. If you want to find out more about the tracking service, we recommend these two links: https://marketingplatform.google.com/about/analytics/terms/de/ and https://support.google.com/analytics/answer/6004245?hl=de.
If you want to find out more about data processing, use the Google privacy policy at https://policies.google.com/privacy?hl=de.
Data processing agreement (DPA) Google Analytics
We have concluded a data processing agreement (DPA) with Google in accordance with Article 28 of the General Data Protection Regulation (GDPR). You can find out exactly what a DPA is and, above all, what must be included in a DPA in our general section “Data processing agreement (DPA)”.
This contract is required by law because Google processes personal data on our behalf. This clarifies that Google may only process data that it receives from us in accordance with our instructions and must comply with the GDPR. You can find the link to the order data processing conditions at https://business.safety.google/intl/de/adsprocessorterms/
Google Analytics reports on demographic characteristics and interests
We have activated the functions for advertising reports in Google Analytics. The reports on demographic characteristics and interests contain information on age, gender and interests. This allows us to get a better picture of our users without being able to assign this data to individual persons. You can find out more about the advertising functions at https://support.google.com/analytics/answer/3450482?hl=de_AT&utm_id=ad.
You can stop the use of the activities and information of your Google account under “Settings for advertising” at https://adssettings.google.com/authenticated via a checkbox.
Google Analytics in consent mode
Depending on your consent, your personal data will be processed by Google Analytics in the so-called consent mode. You can choose whether or not to accept Google Analytics cookies. This also allows you to choose which of your data Google Analytics may process. This collected data is mainly used to measure user behavior on the website, to display targeted advertising and to provide us with web analysis reports. As a rule, you consent to data processing by Google via a cookie consent tool. If you do not consent to data processing, only aggregated data will be collected and processed. This means that data cannot be assigned to individual users and therefore no user profile is created for you. You can also agree to the statistical measurement only. No personal data is processed and therefore not used for advertising or advertising success.
Google Analytics IP anonymization
We have implemented the IP address anonymization of Google Analytics on this website. This function was developed by Google so that this website can comply with the applicable data protection regulations and recommendations of the local data protection authorities if they prohibit the storage of the full IP address. The anonymization or masking of the IP takes place as soon as the IP addresses arrive in the Google Analytics data collection network and before any storage or processing of the data takes place.
You can find more information on IP anonymization at https://support.google.com/analytics/answer/2763052?hl=de.
Jetpack privacy policy
Jetpack Privacy Policy Summary 👥 Data subjects: Visitors to the website 🤝 Purpose: Evaluation of visitor information to optimize the website. 📓 Processed data: Access statistics containing data such as access locations, device data, access duration and time, navigation behavior, click behavior and IP addresses. 📅 Storage period: until the data is no longer required for the services ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is Jetpack?
We use the WordPress plug-in Jetpack on our website. Jetpack is a software that provides us with web analytics, among other things. Jetpack is operated by the company Automattic (Inc. 132 Hawthorne Street San Francisco, CA 94107, USA), which uses the technology of the company Quantcast (Inc., 201 3rd St, Floor 2, San Francisco, CA 94103-3153, USA) for this product. The integrated tracking tool also collects, stores and processes your personal data. In this privacy policy, we show you exactly what data is involved, why we use Jetpack and how you can prevent this data storage.
Jetpack is a plug-in for WordPress websites with many different functions and modules. All these tools help us to make our website more attractive, more secure and to welcome more visitors here. The tool can also be used to display related posts, content can be shared and Jetpack can also improve the loading speed of our website. All functions are hosted and provided by WordPress.
Why do we use Jetpack?
It is crucial for us that you feel comfortable on our website and find what you are looking for. We can only be successful if you are satisfied with our service. And so that we know how and where we can improve our website, we need information. Jetpack allows us to see, for example, how often and for how long you visit an individual website or which buttons you like to click. With the help of this information we can improve our website and adapt it to your wishes and preferences.
What data is stored by Jetpack?
In particular, the built-in tracking tool WordPress.com statistics also collects, stores and processes your personal data. In order for the Jetpack tool to work, Jetpack sets a cookie in your browser when you open a website that has components of the tool built in. The collected data is synchronized with Automattic and stored there.
In addition to IP address (anonymized before storage) and data on user behaviour, this includes, for example, browser type, unique device identifier, preferred language, data and time of page access, operating system and information on the mobile network. Jetpack uses this information to improve its own services and offers and to gain better insights into the use of its own service. The following data can also be synchronized and saved:
- For Google Ads customers, the email address and the physical address of the account are synchronized
- Successful and unsuccessful login attempts. Your IP address and the user agent are also stored for this purpose
- The user IDs, usernames, email addresses, roles and skills of registered users. But no passwords are stored
- The user ID of users who make changes on the website
- Twitter username, if this has been configured with Jetpack
Jetpack also uses cookies to store data. Below we show you a few selected, exemplary cookies that Jetpack uses:
Name: eucookielaw
Value: 1613651061376122749549-6
Purpose: Saves the status of the user’s consent to the use of cookies.
Expiration date: after 180 days
Name: tk_ai
Value: 0
Purpose: This cookie stores a randomly generated anonymous ID. It is only used within the administration area to track the general analyses.
Expiration date: after the end of the session
Name: tk_tc
Wert:%2BgJ1Pw6iYKk%
Intended use: This is a so-called referral cookie. This analyzes the connection between WooCommerce and a website with a Jetpack plugin.
Expiration date: after the end of the session
Note: Jetpack uses many different cookies. Which cookies are actually used depends on the Jetpack functions used on the one hand and on your actions on the websites with integrated Jetpack plug-in on the other. At https://de.jetpack.com/support /cookies/ you can see a list of possible cookies that Jetpack uses.
How long and where is the data stored?
Automattic stores the collected data until it is no longer used for its own services. The data will only be stored beyond this period if the company is obliged to do so for legal reasons. Web server logs such as your IP address, browser type and operating system are deleted after around 30 days. The data is stored on the company’s American servers.
How can I delete my data or prevent data storage?
As mentioned above, Jetpack uses cookies to store data. If you do not want Jetpack to collect data from you in the future, you can request an “opt-out” cookie at https://www.quantcast.com/opt-out/. Quantcast sets this cookie and therefore no visitor data is stored. This is the case until you delete this cookie.
Alternatively, you can simply manage, deactivate or delete cookies in your browser as you wish. Depending on the browser type, cookie management works slightly differently. Under the section “Cookies” you will find the corresponding links to the respective instructions for the most popular browsers.
Legal basis
The use of Jetpack requires your consent, which we have obtained with our cookie popup. According to Art. 6 para. 1 lit. a GDPR (consent) represents the legal basis for the processing of personal data as it may occur when collected by web analytics tools.
In addition to consent, we have a legitimate interest in analyzing the behavior of website visitors in order to improve our offer technically and economically. With the help of Jetpack, we can detect website errors, identify attacks and improve efficiency. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). Nevertheless, we only use Jetpack if you have given your consent.
Automattic also processes your data in the USA, among other places. Jetpack or Automattic is an active participant in the EU-US Data Privacy Framework, which regulates the correct and secure transfer of personal data from EU citizens to the USA. You can find more information about this at https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en.
In addition, Automattic uses so-called standard contractual clauses (= Art. 46 (2) and (3) GDPR). Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through the EU-US Data Privacy Framework and the standard contractual clauses, Automattic undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de.
If you want to learn more about the privacy policy and the processing of data by Jetpack or Automattic, we recommend the privacy policy at https://automattic.com/privacy/, the cookie policy at https://automattic.com/cookies/ and also the information page https://jetpack.com/support/what-data-does-jetpack-sync/. We hope we have been able to give you a good insight into data processing by Jetpack.
Email marketing introduction
Email marketing summary 👥 Affected parties: Newsletter subscribers 🤝 Purpose: Direct advertising by e-mail, notification of system-relevant events 📓 Processed data: Data entered during registration, but at least the e-mail address. You can find more details on this in the respective e-mail marketing tool used. 📅 Storage period: Duration of the existence of the subscription ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is email marketing?
We also use e-mail marketing to keep you up to date at all times. If you have consented to receiving our e-mails or newsletters, your data will also be processed and stored. Email marketing is a sub-area of online marketing. This involves sending news or general information about a company, products or services by e-mail to a specific group of people who are interested in them.
If you want to take part in our e-mail marketing (usually by newsletter), you normally just have to register with your e-mail address. To do this, fill out an online form and send it off. However, we may also ask you for your title and name so that we can write to you personally.
Basically, subscribing to newsletters works with the help of the so-called “double opt-in procedure”. After you have registered for our newsletter on our website, you will receive an e-mail confirming your newsletter registration. This ensures that the e-mail address belongs to you and that no one has registered with a third-party e-mail address. We or a notification tool used by us logs every single registration. This is necessary so that we can prove that the registration process is legally correct. As a rule, the time of registration, the time of registration confirmation and your IP address are stored. In addition, it is also logged when you make changes to your saved data.
Why do we use email marketing?
We naturally want to stay in touch with you and always present you with the most important news about our company. Among other things, we use e-mail marketing – often simply referred to as “newsletters” – as a key component of our online marketing. If you agree to this or if it is permitted by law, we will send you newsletters, system e-mails or other notifications by e-mail. When we use the term “newsletter” in the following text, we mainly mean e-mails that are sent regularly. Of course we do not want to bother you in any way with our newsletter. That’s why we make every effort to offer only relevant and interesting content. For example, you can find out more about our company, our services or products. As we are constantly improving our offers, you will always find out via our newsletter when there is news or when we are offering special, lucrative promotions. If we commission a service provider who offers a professional dispatch tool for our e-mail marketing, we do so in order to be able to offer you fast and secure newsletters. The purpose of our e-mail marketing is basically to inform you about new offers and also to achieve our business objectives.
What data is processed?
If you become a subscriber to our newsletter via our website, you confirm your membership of an e-mail list by e-mail. In addition to your IP address and e-mail address, your title, name, address and telephone number may also be stored. However, only if you consent to this data storage. The data marked as such is necessary for you to participate in the service offered. This information is voluntary, but if you do not provide it, you will not be able to use the service. In addition, information about your device or your preferred content on our website may also be stored. You can find out more about the storage of data when you visit a website in the section “Automatic data storage”. We record your declaration of consent so that we can always prove that it complies with our laws.
Duration of data processing
If you unsubscribe your e-mail address from our e-mail/newsletter distribution list, we may store your address for up to three years on the basis of our legitimate interests so that we can still prove your consent at that time. We may only process this data if we have to defend ourselves against any claims.
However, if you confirm that you have given us your consent to the newsletter registration, you can submit an individual deletion request at any time. If you permanently revoke your consent, we reserve the right to store your e-mail address in a blacklist. As long as you have voluntarily subscribed to our newsletter, we will of course retain your e-mail address.
Right of objection
You can cancel your newsletter subscription at any time. All you have to do is revoke your consent to the newsletter registration. This normally only takes a few seconds or one or two clicks. You will usually find a link to cancel your newsletter subscription right at the end of each email. If you really cannot find the link in the newsletter, please contact us by e-mail and we will cancel your newsletter subscription immediately.
Legal basis
Our newsletter is sent on the basis of your consent (Article 6(1)(a) GDPR). This means that we may only send you a newsletter if you have actively registered for it beforehand. We may also send you advertising messages if you have become our customer and have not objected to the use of your e-mail address for direct advertising.
Information on specific email marketing services and how they process personal data, if available, can be found in the following sections.
Social media privacy policy summary 👥 Data subjects: Visitors to the website 🤝 Purpose: Presentation and optimization of our services, contact with visitors, interested parties, etc., advertising 📓 Processed data: Data such as telephone numbers, email addresses, contact details, user behavior data, information about your device and your IP address. You can find more details on this in the respective social media tool used. 📅 Storage duration: depending on the social media platforms used ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is social media?
In addition to our website, we are also active on various social media platforms. User data may be processed so that we can target users who are interested in us via the social networks. In addition, elements of a social media platform may also be embedded directly in our website. This is the case, for example, if you click on a so-called social button on our website and are forwarded directly to our social media presence. Social media refers to websites and apps that registered members can use to produce content, share content openly or in specific groups and network with other members.
Why do we use social media?
For years, social media platforms have been the place where people communicate and get in touch online. Our social media presence allows us to bring our products and services closer to interested parties. The social media elements integrated on our website help you to switch to our social media content quickly and without complications.
The data that is stored and processed through your use of a social media channel is primarily for the purpose of carrying out web analyses. The aim of these analyses is to be able to develop more precise and personalized marketing and advertising strategies. Depending on your behavior on a social media platform, the evaluated data can be used to draw conclusions about your interests and create so-called user profiles. This also enables the platforms to present you with customized advertisements. In most cases, cookies are set in your browser for this purpose, which store data on your usage behavior.
As a rule, we assume that we remain responsible under data protection law, even if we use the services of a social media platform. However, the European Court of Justice has ruled that in certain cases the operator of the social media platform may be jointly responsible with us within the meaning of Art. 26 GDPR. If this is the case, we will point this out separately and work on the basis of an agreement to this effect. The essence of the agreement is then reproduced below for the platform concerned.
Please note that when using the social media platforms or our built-in elements, your data may also be processed outside the European Union, as many social media channels, such as Facebook or Twitter, are American companies. As a result, you may no longer be able to claim or enforce your rights in relation to your personal data as easily.
What data is processed?
Exactly which data is stored and processed depends on the respective provider of the social media platform. However, this usually involves data such as telephone numbers, e-mail addresses, data you enter in a contact form, user data such as which buttons you click, who you like or follow, when you visited which pages, information about your device and your IP address. Most of this data is stored in cookies. Especially if you yourself have a profile on the social media channel you are visiting and are logged in, data can be linked to your profile.
All data collected via a social media platform is also stored on the provider’s servers. This means that only the providers have access to the data and can provide you with the appropriate information or make changes.
If you want to know exactly what data is stored and processed by social media providers and how you can object to data processing, you should carefully read the company’s privacy policy. We also recommend that you contact the provider directly if you have any questions about data storage and data processing or wish to assert corresponding rights.
Duration of data processing
We will inform you about the duration of data processing below, if we have further information on this. For example, the social media platform Facebook stores data until it is no longer needed for its own purposes. However, customer data that is compared with your own user data is deleted within two days. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. If it is required by law, for example in the case of accounting, this storage period may also be exceeded.
Right of objection
You also have the right and the option to withdraw your consent to the use of cookies or third-party providers such as embedded social media elements at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting cookies in your browser.
As cookies may be used with social media tools, we also recommend that you read our general privacy policy on cookies. To find out exactly which of your data is stored and processed, you should read the data protection declarations of the respective tools.
Legal basis
If you have consented to your data being processed and stored by integrated social media elements, this consent is the legal basis for data processing (Art. 6 para. 1 lit. a GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 para. 1 lit. f GDPR) in fast and good communication with you or other customers and business partners if you have given your consent. Nevertheless, we only use the tools if you have given your consent. Most social media platforms also set cookies in your browser to store data. We therefore recommend that you read our data protection text on cookies carefully and consult the privacy policy or cookie guidelines of the relevant service provider.
Information on specific social media platforms – if available – can be found in the following sections.
Facebook privacy policy
Facebook privacy policy summary 👥 Data subjects: Visitors to the website 🤝 Purpose: Optimization of our service performance 📓 Processed data: Data such as customer data, user behavior data, information about your device and your IP address. You can find more details below in the privacy policy. 📅 Storage period: until the data is no longer useful for Facebook’s purposes ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What are Facebook tools?
We use selected tools from Facebook on our website. Facebook is a social media network of the company Meta Platforms Inc. or, for the European region, the company Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. With the help of these tools, we can offer you and people who are interested in our products and services the best possible offer.
If data is collected and forwarded from you via our embedded Facebook elements or via our Facebook page (fan page), both we and Facebook Ireland Ltd. are responsible for this. Facebook is solely responsible for the further processing of this data. Our joint commitments have also been enshrined in a publicly accessible agreement at https://www.facebook.com/legal/controller_addendum. It states, for example, that we must clearly inform you about the use of Facebook tools on our website. Furthermore, we are also responsible for ensuring that the tools are securely integrated into our website in accordance with data protection law. Facebook, on the other hand, is responsible for the data security of Facebook products, for example. If you have any questions about data collection and data processing by Facebook, you can contact the company directly. If you address the question to us, we are obliged to forward it to Facebook.
Below we provide an overview of the various Facebook tools, what data is sent to Facebook and how you can delete this data.
In addition to many other products, Facebook also offers the so-called “Facebook Business Tools”. This is the official name of Facebook. However, as the term is hardly known, we have decided to simply call them Facebook tools. These include, among others:
- Facebook pixel
- Social plug-ins (such as the “Like” or “Share” button)
- Facebook login
- account kit
- APIs (programming interface)
- SDKs (collection of programming tools)
- Platform integrations
- plugins
- codes
- specifications
- Documentation
- Technologies and services
Through these tools, Facebook expands services and has the ability to obtain information about user activity outside of Facebook.
Why do we use Facebook tools on our website?
We only want to show our services and products to people who are really interested in them. With the help of advertisements (Facebook ads), we can reach precisely these people. However, Facebook needs information about people’s wishes and needs so that it can show users suitable advertising. This provides the company with information about user behavior (and contact details) on our website. As a result, Facebook collects better user data and can display suitable advertising about our products and services to interested people. The tools thus enable customized advertising campaigns on Facebook.
Facebook calls data about your behavior on our website “event data”. These are also used for measurement and analysis services. Facebook can thus create “campaign reports” on our behalf about the impact of our advertising campaigns. Furthermore, through analysis we gain a better insight into how you use our services, website or products. We use some of these tools to optimize your user experience on our website. For example, you can use the social plug-ins to share content on our site directly on Facebook.
What data is stored by Facebook tools?
By using individual Facebook tools, personal data (customer data) can be sent to Facebook. Depending on the tools used, customer data such as name, address, telephone number and IP address can be sent.
Facebook uses this information to match the data with the data it has about you (if you are a Facebook member). Before customer data is transmitted to Facebook, it is hashed. This means that a data set of any size is transformed into a character string. This also serves to encrypt data.
In addition to the contact data, “event data” is also transmitted. Event data” refers to the information that we receive about you on our website. For example, which subpages you visit or which products you buy from us. Facebook does not share the information it receives with third parties (such as advertisers) unless the company has explicit permission or is legally required to do so. “Event data” can also be linked to contact data. This allows Facebook to offer better personalized advertising. After the aforementioned matching process, Facebook deletes the contact data again.
In order to deliver optimized ads, Facebook only uses the event data if it has been combined with other data (collected by Facebook in other ways). Facebook also uses this event data for security, protection, development and research purposes. Much of this data is transferred to Facebook via cookies. Cookies are small text files that are used to store data or information in browsers. Depending on the tools you use and whether you are a Facebook member, different numbers of cookies are stored in your browser. We go into more detail about individual Facebook cookies in the descriptions of the individual Facebook tools. You can also find general information about the use of Facebook cookies at https://www.facebook.com/policies/cookies.
How long and where is the data stored?
In principle, Facebook stores data until it is no longer needed for its own services and Facebook products. Facebook has servers all over the world where its data is stored. However, customer data is deleted within 48 hours after it has been compared with your own user data.
How can I delete my data or prevent data storage?
In accordance with the General Data Protection Regulation, you have the right to information, correction, transferability and deletion of your data.
The data will only be deleted completely if you delete your Facebook account completely. And this is how deleting your Facebook account works:
1) Click on Settings on the right-hand side of Facebook.
2) Then click on “Your Facebook information” in the left-hand column.
3) Now click on “Deactivation and deletion”.
4) Now select “Delete account” and then click on “Continue and delete account”
5) Now enter your password, click on “Next” and then on “Delete account”
The data that Facebook receives via our site is stored using cookies (e.g. for social plugins). You can deactivate, delete or manage individual or all cookies in your browser. Depending on which browser you use, this works in different ways. Under the section “Cookies” you will find the corresponding links to the respective instructions for the most popular browsers.
If you do not wish to receive cookies, you can set up your browser so that it always informs you when a cookie is to be set. This allows you to decide for each individual cookie whether you want to allow it or not.
Legal basis
If you have consented to your data being processed and stored by integrated Facebook tools, this consent is the legal basis for data processing (Art. 6 para. 1 lit. a GDPR). In principle, your data is also stored and processed on the basis of our legitimate interest (Art. 6 para. 1 lit. f GDPR) in fast and good communication with you or other customers and business partners. Nevertheless, we only use the tools if you have given your consent. Most social media platforms also set cookies in your browser to store data. We therefore recommend that you read our privacy policy about cookies carefully and take a look at Facebook’s privacy policy or cookie policy.
Facebook also processes your data in the USA, among other places. Facebook or Meta Platforms is an active participant in the EU-US Data Privacy Framework, which regulates the correct and secure transfer of personal data from EU citizens to the USA. You can find more information about this at https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en.
In addition, Facebook uses so-called standard contractual clauses (= Art. 46 (2) and (3) GDPR). Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through the EU-US Data Privacy Framework and the standard contractual clauses, Facebook undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among others: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de
The Facebook data processing conditions, which refer to the standard contractual clauses, can be found at https://www.facebook.com/legal/terms/dataprocessing.
We hope we have provided you with the most important information about the use and data processing by the Facebook tools. If you want to find out more about how Facebook uses your data, we recommend that you read the data policy at https://www.facebook.com/privacy/policy/.
Facebook Login Privacy Policy
We have integrated the practical Facebook login on our site. You can simply log in with your Facebook account without having to create another user account. If you decide to register via the Facebook login, you will be redirected to the social media network Facebook. There you can log in using your Facebook user data. Through this login procedure, data about you or your user behavior is stored and transmitted to Facebook.
Facebook uses various cookies to store the data. Below we show you the most important cookies that are set in your browser or already exist when you log in to our site via the Facebook login:
Name: fr
Value: 0jieyh4c2GnlufEJ9..Bde09j…1.0.Bde09j
Purpose: This cookie is used to ensure that the social plugin on our website works as well as possible.
Expiration date: after 3 months
Name: datr
Wert: 4Jh7XUA2122749549SEmPsSfzCOO4JFFl
Purpose: Facebook sets the “datr” cookie when a web browser accesses facebook.com, and the cookie helps identify login activity and protect users.
Expiration date: after 2 years
Name: _js_datr
Value: deleted
Purpose: Facebook sets this session cookie for tracking purposes, even if you do not have a Facebook account or are logged out.
Expiration date: after the end of the session
Note: The cookies listed are only a small selection of the cookies available to Facebook. Other cookies are for example _ fbp, sb or wd. A complete list is not possible, as Facebook has a large number of cookies and uses them variably.
The Facebook login offers you a quick and easy registration process on the one hand, and on the other hand it gives us the opportunity to share data with Facebook. This enables us to better tailor our offer and our advertising campaigns to your interests and needs. Data that we receive from Facebook in this way is public data such as
- Your Facebook name
- Your profile picture
- a stored e-mail address
- friend lists
- Button details (e.g. “Like” button)
- birthday date
- your language
- Place of residence
In return, we provide Facebook with information about your activities on our website. This includes information about the device you are using, which subpages you visit on our website or which products you have purchased from us.
By using Facebook Login, you consent to data processing. You can revoke this agreement at any time. If you would like more information about data processing by Facebook, we recommend that you read the Facebook privacy policy at https://www.facebook.com/privacy/policy/.
If you are logged in to Facebook, you can change your settings for advertisements yourself at https://www.facebook.com/adpreferences/advertisers/?entry_product=ad_settings_screen.
Facebook social plug-ins privacy policy
On our website, so-called social plug-ins of the company Meta Platforms Inc. installed. You can recognize these buttons by the classic Facebook logo, such as the “Like” button (the hand with a raised thumb) or by a clear “Facebook plug-in” label. A social plug-in is a small part of Facebook that is integrated into our site. Each plug-in has its own function. The most commonly used functions are the familiar “Like” and “Share” buttons.
The following social plug-ins are offered by Facebook:
- “Save” button
- “Like” button, share, send and quote
- Page plug-in
- Comments plug-in
- Messenger plug-in
- Embedded posts and video player
- Group plug-in
You can find more information on how to use the individual plug-ins at https://developers.facebook.com/docs/plugins. We use the social plug-ins on the one hand to offer you a better user experience on our site, and on the other hand because Facebook can use them to optimize our advertisements.
If you have a Facebook account or have already visited https://www.facebook.com/, Facebook has already set at least one cookie in your browser. In this case, your browser sends information to Facebook via this cookie as soon as you visit our site or interact with social plug-ins (e.g. the “Like” button).
The information received will be deleted or anonymized within 90 days. According to Facebook, this data includes your IP address, which website you visited, the date, time and other information relating to your browser.
To prevent Facebook from collecting a lot of data during your visit to our website and linking it to Facebook data, you must log out of Facebook during your visit to the website.
If you are not logged in to Facebook or do not have a Facebook account, your browser will send less information to Facebook because you have fewer Facebook cookies. Nevertheless, data such as your IP address or which website you visit may be transmitted to Facebook. We would like to expressly point out that we do not know the exact content of the data. However, to the best of our current knowledge, we will try to provide you with as much information as possible about data processing. You can also read about how Facebook uses the data in the company’s data policy at https://www.facebook.com/about/privacy/update.
The following cookies are set in your browser as a minimum when you visit a website with social plug-ins from Facebook:
Name: dpr
Value: not specified
Purpose: This cookie is used to make the social plug-ins on our website work.
Expiry date: at the end of the session
Name: fr
Wert: 0jieyh4122749549c2GnlufEJ9..Bde09j…1.0.Bde09j
Intended use: The cookie is also necessary for the plug-ins to function properly.
Expiration date:: after 3 months
Note: These cookies were set after a test, even if you are not a Facebook member.
If you are logged in to Facebook, you can change your settings for advertisements yourself at https://www.facebook.com/adpreferences/advertisers/. If you are not a Facebook user, you can manage your usage-based online advertising on https://www.youronlinechoices.com/de/praferenzmanagement/?tid=122749549. There you have the option of deactivating or activating providers.
If you would like to find out more about Facebook’s data protection, we recommend that you read the company’s own data policy at https://www.facebook.com/privacy/policy/.
Instagram privacy policy
Instagram privacy policy summary 👥 Data subjects: Visitors to the website 🤝 Purpose: Optimization of our service performance 📓 Processed data: Data such as user behavior data, information about your device and your IP address. You can find more details below in the privacy policy. 📅 Storage period: until Instagram no longer needs the data for its purposes ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is Instagram?
We have integrated Instagram functions on our website. Instagram is a social media platform of the company Instagram LLC, 1601 Willow Rd, Menlo Park CA 94025, USA. Instagram has been a subsidiary of Meta Platforms Inc. since 2012. and is one of the Facebook products. Embedding Instagram content on our website is called embedding. This allows us to show you content such as buttons, photos or videos from Instagram directly on our website. When you visit web pages on our website that have an Instagram function integrated, data is transmitted to Instagram, stored and processed. Instagram uses the same systems and technologies as Facebook. Your data is therefore processed across all Facebook companies.
In the following, we want to give you a more detailed insight into why Instagram collects data, what data is involved and how you can largely control data processing. Since Instagram is part of Meta Platforms Inc. we obtain our information from the Instagram guidelines on the one hand, but also from the meta privacy policy itself on the other.
Instagram is one of the most popular social media networks in the world. Instagram combines the advantages of a blog with the benefits of audiovisual platforms such as YouTube or Vimeo. You can upload photos and short videos to “Insta” (as many users casually call the platform), edit them with various filters and also share them on other social networks. And if you don’t want to be active yourself, you can just follow other interesting users.
Why do we use Instagram on our website?
Instagram is the social media platform that has really gone through the roof in recent years. And of course we have also responded to this boom. We want you to feel as comfortable as possible on our website. That’s why it goes without saying that we prepare our content in a varied way. The embedded Instagram functions allow us to enrich our content with helpful, funny or exciting content from the Instagram world. Since Instagram is a subsidiary of Facebook, the data collected may also be useful to us for personalized advertising on Facebook. This means that only people who are genuinely interested in our products or services receive our advertisements.
Instagram also uses the collected data for measurement and analysis purposes. We get summarized statistics and thus more insight into your wishes and interests. It is important to note that these reports do not identify you personally.
What data is stored by Instagram?
When you visit one of our pages that has Instagram functions (such as Instagram images or plug-ins), your browser automatically connects to Instagram’s servers. Data is sent to Instagram, stored and processed. Regardless of whether you have an Instagram account or not. This includes information about our website, about your computer, about purchases you have made, about advertisements you see and how you use our services. The date and time of your interaction with Instagram will also be saved. If you have an Instagram account or are logged in, Instagram stores significantly more data about you.
Facebook distinguishes between customer data and event data. We assume that this is exactly the case with Instagram. Customer data includes, for example, name, address, telephone number and IP address. This customer data will only be transmitted to Instagram once it has been “hashed”. Hashing means that a data record is converted into a character string. This allows you to encrypt the contact data. The above-mentioned “event data” is also transmitted. By “event data”, Facebook – and consequently Instagram – means data about your user behavior. It can also happen that contact data is combined with event data. The contact data collected is compared with the data that Instagram already has about you.
The collected data is transmitted to Facebook via small text files (cookies), which are usually set in your browser. Depending on the Instagram functions used and whether you have an Instagram account yourself, different amounts of data are stored.
We assume that Instagram processes data in the same way as Facebook. This means that if you have an Instagram account or have visited www.instagram.com, Instagram has set at least one cookie. If this is the case, your browser sends information to Instagram via the cookie as soon as you come into contact with an Instagram function. This data is deleted or anonymized after 90 days at the latest (after reconciliation). Although we have looked closely at Instagram’s data processing, we cannot say exactly what data Instagram collects and stores.
Below we show you the minimum cookies that are set in your browser when you click on an Instagram function (such as a button or an Insta image). Our test assumes that you do not have an Instagram account. If you are logged in to Instagram, significantly more cookies will of course be set in your browser.
These cookies were used in our test:
Name: csrftoken
Value: “”
Purpose: This cookie is most likely set for security reasons to prevent falsification of requests. However, we were unable to find out more details.
Expiration date: after one year
Name: mid
Value: “”
Purpose: Instagram sets this cookie to optimize its own services and offers in and outside of Instagram. The cookie defines a unique user ID.
Expiration date: after the end of the session
Name: fbsr_122749549124024
Value: not specified
Purpose: This cookie stores the log-in request for users of the Instagram app.
Expiration date: after the end of the session
Name: rur
Value: ATN
Purpose: This is an Instagram cookie that ensures functionality on Instagram.
Expiration date: after the end of the session
Name: urlgen
Wert: “{”194.96.75.33”: 1901}:1iEtYv:Y833k2_UjKvXgYe122749549”
Purpose: This cookie is used for Instagram’s marketing purposes.
Expiration date: after the end of the session
Note: We cannot claim completeness here. Which cookies are set in individual cases depends on the embedded functions and your use of Instagram.
How long and where is the data stored?
Instagram shares the information it receives between Facebook companies with external partners and with people you connect with around the world. Data processing is carried out in compliance with our own data policy. For security reasons, among others, your data is distributed on Facebook servers all over the world. Most of these servers are located in the USA.
How can I delete my data or prevent data storage?
Thanks to the General Data Protection Regulation, you have the right to access, portability, rectification and erasure of your data. You can manage your data in the Instagram settings. If you want to completely delete your data on Instagram, you must permanently delete your Instagram account.
And this is how deleting your Instagram account works:
First open the Instagram app. On your profile page, go to the bottom and click on “Help area”. You will now be taken to the company’s website. Click on “Manage account” on the website and then on “Delete your account”.
If you delete your account completely, Instagram will delete posts such as your photos and status updates. Information that other people have shared about you does not belong to your account and will therefore not be deleted.
As mentioned above, Instagram stores your data primarily via cookies. You can manage, deactivate or delete these cookies in your browser. Depending on your browser, the administration always works a little differently. Under the section “Cookies” you will find the corresponding links to the respective instructions for the most popular browsers.
You can also set up your browser so that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.
Legal basis
If you have consented to your data being processed and stored by integrated social media elements, this consent is the legal basis for data processing (Art. 6 para. 1 lit. a GDPR). In principle, your data is also stored and processed on the basis of our legitimate interest (Art. 6 para. 1 lit. f GDPR) in fast and good communication with you or other customers and business partners. Nevertheless, we only use the integrated social media elements if you have given your consent. Most social media platforms also set cookies in your browser to store data. We therefore recommend that you read our data protection text on cookies carefully and consult the privacy policy or cookie guidelines of the relevant service provider.
Instagram also processes your data in the USA, among other places. Instagram or Meta Platforms is an active participant in the EU-US Data Privacy Framework, which regulates the correct and secure transfer of personal data of EU citizens to the USA. You can find more information about this at https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en.
Instagram also uses so-called standard contractual clauses (= Art. 46 (2) and (3) GDPR). Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through the EU-US Data Privacy Framework and the Standard Contractual Clauses, Instagram undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among others: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de
We have tried to provide you with the most important information about data processing by Instagram. You can find out more about Instagram’s data policy at https://privacycenter.instagram.com/policy/.
ShareThis privacy policy
ShareThis privacy policy summary 👥 Data subjects: Visitors to the website 🤝 Purpose: Optimization of our service performance 📓 Processed data: Data such as user behavior data, information about your device and your IP address. You can find more details below in the privacy policy. 📅 Storage period: the collected data is stored for up to 14 months ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is ShareThis?
On our website we have integrated functions of ShareThis of the company ShareThis Inc. (4005 Miranda Ave, Suite 100, Palo Alto, 94304 California, USA). These are, for example, “share” plug-ins from various social media channels. You can use these functions to share content from our website on social media channels. When you access a website with a ShareThis function, your data may be transmitted to the company, stored and processed. This privacy policy explains why we use ShareThis, what data is processed and how you can prevent this data transfer.
ShareThis is a technology company that offers website operators tools to increase website quality. By using the social plugins from ShareThis, you can share content from our website on various social media channels such as Facebook, Twitter, Instagram and Co. The company offers content sharing for over 40 different channels and is used by over 3 million website operators worldwide. The data collected by ShareThis is also used for individual advertisements.
Why do we use ShareThis on our website?
We want to convince with our content and of course we are happy when our content is recommended to others. Then we know we are on the right track. The easiest way to do this is via “Share buttons” directly on our website. Thanks to the large number of different social media channels, our content can also be presented to a wide audience. This helps us to become better known and more successful on the Internet. The plug-ins also serve you, because you can share interesting content with your social media community with just one click.
What data is stored by ShareThis?
If you share content with ShareThis and you are logged in with the respective social media account, data such as the visit to our website and the sharing of content can be assigned to the user account of the corresponding social media channel. ShareThis uses cookies, pixels, HTTP headers and browser identifiers to collect data on your visitor behavior. In addition, some of this data is shared with third parties after pseudonymization.
Here is a list of the data that may be processed:
- Unique ID of a cookie placed in the web browser
- General click behavior
- Addresses of the websites visited
- Search queries via which a visitor reached the ShareThis page
- Navigation from website to website if this has taken place via ShareThis services
- Time spent on a website
- Which elements were clicked on or highlighted
- The IP address of the computer or mobile device
- Mobile advertising IDs (Apple IDFA or Google AAID)
- Information contained in HTTP headers or other transmission protocols used
- Which program was used on the computer (browser) or which operating system was used (iOS)
ShareThis uses cookies, examples of which are listed below. You can find out more about ShareThis cookies at https://sharethis.com/de/privacy/.
Name: __unam
Wert: 8961a7f179d1d017ac27lw87qq69V69122749549-5
Purpose: This cookie counts the “clicks” and “shares” on a website.
Expiration date: after 9 months
Name: __stid
Wert: aGCDwF4hjVEI+oIsABW7122749549Ag==
Purpose: This cookie stores user behavior, such as the web pages accessed, navigation from page to page and the time spent on the website.
Expiration date: after 2 years
Name: __sharethis_cookie_test__
Value: 0
Purpose: This cookie monitors “clickstream” activity. This means it observes where you clicked on the website.
Expiration date: after the end of the session
Note: We cannot claim completeness here. Which cookies are set in individual cases depends on the embedded functions and their use.
How long and where is the data stored?
ShareThis retains collected data for a period of up to 14 months from the date of data collection. ShareThis cookies expire 13 months after the last update. Since ShareThis is an American company, data is transmitted and stored on American ShareThis servers.
How can I delete my data or prevent data storage?
If you no longer wish to see advertising based on data collected by ShareThis, you can use the opt-out button at https://sharethis.com/de/privacy/. An opt-out cookie is set which you must not delete in order to retain this setting.
You can also set your preferences for usage-based online advertising via https://www.youronlinechoices.com/at/ in preference management.
You also have the option of managing, deactivating or deleting data stored via cookies in your browser. How exactly the administration works depends on your browser. Under the section “Cookies” you will find the corresponding links to the respective instructions for the most popular browsers.
You can also set up your browser so that you are always informed when a cookie is to be set.
Legal basis
If you have consented to your data being processed and stored by integrated social media elements, this consent is the legal basis for data processing (Art. 6 para. 1 lit. a GDPR). In principle, your data is also stored and processed on the basis of our legitimate interest (Art. 6 para. 1 lit. f GDPR) in fast and good communication with you or other customers and business partners. Nevertheless, we only use the integrated social media elements if you have given your consent. Most social media platforms also set cookies in your browser to store data. We therefore recommend that you read our data protection text on cookies carefully and consult the privacy policy or cookie guidelines of the relevant service provider.
ShareThis also processes your data in the USA, among other places. ShareThis is an active participant in the EU-US Data Privacy Framework, which regulates the correct and secure transfer of personal data from EU citizens to the USA. You can find more information about this at https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en.
In addition, ShareThis uses so-called standard contractual clauses (= Art. 46 (2) and (3) GDPR). Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through the EU-US Data Privacy Framework and the Standard Contractual Clauses, ShareThis undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de.
You can find out more about the standard contractual clauses and data processed through the use of ShareThis in the privacy policy at https://sharethis.com/de/privacy/.
Cookie Consent Management Platform Summary 👥 Affected parties: Website visitors 🤝 Purpose: Obtaining and managing consent for certain cookies and thus the use of certain tools 📓 Processed data: Data for managing the cookie settings set, such as IP address, time of consent, type of consent, individual consents. You can find more details on this in the respective tool used. 📅 Storage duration: Depends on the tool used, you have to be prepared for periods of several years ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit.f GDPR (legitimate interests) |
What is a Cookie Consent Management Platform?
We use Consent Management Platform (CMP) software on our website, which makes it easier for us and you to handle scripts and cookies correctly and securely. The software automatically creates a cookie pop-up, scans and checks all scripts and cookies, provides you with the cookie consent required under data protection law and helps us and you to keep track of all cookies. Most cookie consent management tools identify and categorize all existing cookies. As a website visitor, you then decide for yourself whether and which scripts and cookies you allow or do not allow. The following graphic shows the relationship between browser, web server and CMP.
Why do we use a cookie management tool?
Our aim is to offer you the best possible transparency in the area of data protection. We are also legally obliged to do so. We want to inform you as well as possible about all tools and all cookies that can store and process your data. It is also your right to decide for yourself which cookies you accept and which you do not. In order to grant you this right, we first need to know exactly which cookies have landed on our website. Thanks to a cookie management tool that regularly scans the website for all existing cookies, we know about all cookies and can provide you with information about them in compliance with the GDPR. You can then accept or reject cookies via the consent system.
What data is processed?
As part of our cookie management tool, you can manage each individual cookie yourself and have complete control over the storage and processing of your data. The declaration of your consent is stored so that we do not have to ask you each time you visit our website and we can also prove your consent if required by law. This is stored either in an opt-in cookie or on a server. The storage period of your cookie consent varies depending on the provider of the cookie management tool. In most cases, this data (e.g. pseudonymous user ID, time of consent, details of cookie categories or tools, browser, device information) is stored for up to two years.
Duration of data processing
We will inform you about the duration of data processing below, if we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. Data that is stored in cookies is stored for different lengths of time. Some cookies are deleted as soon as you leave the website, others may be stored in your browser for several years. The exact duration of data processing depends on the tool used, but in most cases you should be prepared for a storage period of several years. You can usually find precise information about the duration of data processing in the respective data protection declarations of the individual providers.
Right of objection
You also have the right and the option to withdraw your consent to the use of cookies at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting cookies in your browser.
Information on special cookie management tools, if available, can be found in the following sections.
Legal basis
If you agree to cookies, your personal data will be processed and stored via these cookies. If we have obtained your consent (Article 6 (1) (a) GDPR) cookies, this consent is also the legal basis for the use of cookies and the processing of your data. Cookie consent management platform software is used to manage consent to cookies and to enable you to give your consent. The use of this software enables us to operate the website in an efficient and legally compliant manner, which constitutes a legitimate interest (Article 6(1)(f) GDPR).
AdSimple Consent Manager Privacy Policy
AdSimple Consent Manager Privacy Policy Summary 👥 Affected parties: Website visitors 🤝 Purpose: Obtaining consent for certain cookies and thus the use of certain tools 📓 Processed data: Data for managing the cookie settings set, such as IP address, time of consent, type of consent, individual consents. More details can be found further below in this privacy policy 📅 Storage period: the cookie used expires after one year ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit.f GDPR (legitimate interests) |
What is the AdSimple Consent Manager?
We use the AdSimple Consent Manager of the software development and online marketing company AdSimple GmbH, Fabriksgasse 20, 2230 Gänserndorf on our website. Among other things, the AdSimple Consent Manager offers us the opportunity to provide you with a comprehensive and data protection-compliant cookie notice so that you can decide for yourself which cookies you allow and which you do not. By using this software, data is sent from you to AdSimple and stored. In this privacy policy, we inform you why we use the AdSimple Consent Manager, what data is transferred and stored and how you can prevent this data transfer.
The AdSimple Consent Manager is a software that scans our website and identifies and categorizes all existing cookies. In addition, as a website visitor you are informed about the use of cookies via a cookie notice script and decide for yourself which cookies you allow and which you do not.
Why do we use the AdSimple Consent Manager on our website?
We want to offer you maximum transparency in the area of data protection. To ensure this, we first need to know exactly which cookies have ended up on our website over time. Because AdSimple’s Consent Manager regularly scans our website and identifies all cookies, we have full control over these cookies and can therefore act in compliance with the GDPR. This enables us to inform you precisely about the use of cookies on our website. Furthermore, you will always receive an up-to-date and data protection-compliant cookie notice and decide for yourself which cookies you accept or block using the checkbox system.
What data is stored by the AdSimple Consent Manager?
If you consent to cookies on our website, the following cookie will be set by the AdSimple Consent Manager:
Name: acm_status
Value: “:true, “statistics”:true, “marketing”:true, “socialmedia”:true, “settings”:true}
Purpose: Your consent status is stored in this cookie. This allows our website to read and follow the current status on future visits.
Expiration date: after one year
How long and where is the data stored?
All data collected by the AdSimple Consent Manager is transferred and stored exclusively within the European Union. The data collected is stored on AdSimple’s servers at Hetzner GmbH in Germany. Only AdSimple GmbH and Hetzner GmbH have access to this data.
How can I delete my data or prevent data storage?
You have the right to access and delete your personal data at any time. You can prevent data collection and storage, for example, by rejecting the use of cookies via the cookie hint script. Your browser offers another option to prevent data processing or to manage it according to your wishes. Depending on the browser, cookie management works slightly differently. Under the section “Cookies” you will find the corresponding links to the respective instructions for the most popular browsers.
Legal basis
If you agree to cookies, your personal data will be processed and stored via these cookies. If we have obtained your consent (Article 6 (1) (a) GDPR) cookies, this consent is also the legal basis for the use of cookies and the processing of your data. The AdSimple Consent Manager is used to manage consent to cookies and to enable you to give your consent. The use of this software enables us to operate the website in an efficient and legally compliant manner, which constitutes a legitimate interest (Article 6(1)(f) GDPR).
We hope we have provided you with a good overview of the data traffic and data processing by the AdSimple Consent Manager. If you would like to find out more about this tool, we recommend you visit the description page at https://www.adsimple.at/consent-manager/.
Cookiebot privacy policy
Cookiebot privacy policy summary 👥 Affected parties: Website visitors 🤝 Purpose: Obtaining consent for certain cookies and thus the use of certain tools 📓 Processed data: Data for managing the cookie settings set, such as IP address, time of consent, type of consent, individual consents. You can find more details on this in the respective tool used. 📅 Storage period: the data will be deleted after one year ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit.f GDPR (legitimate interests) |
What is Cookiebot?
We use functions of the provider Cookiebot on our website. The company behind Cookiebot is Cybot A/S, Havnegade 39, 1058 Copenhagen, DK. Among other things, Cookiebot offers us the opportunity to provide you with a comprehensive cookie notice (also known as a cookie banner or cookie notice). By using this function, your data can be sent to Cookiebot or Cybot, stored and processed. In this privacy policy we inform you why we use Cookiebot, which data is transmitted and how you can prevent this data transmission.
Cookiebot is a software product of the company Cybot. The software automatically creates a GDPR-compliant cookie notice for our website visitors. In addition, the technology behind Cookiebot scans, monitors and evaluates all cookies and tracking measures on our website.
Why do we use Cookiebot on our website?
We take data protection very seriously. We want to show you exactly what happens on our website and which of your data is stored. Cookiebot helps us to get a good overview of all our cookies (first-party and third-party cookies). This enables us to inform you precisely and transparently about the use of cookies on our website. You always receive an up-to-date and data protection-compliant cookie notice and decide for yourself which cookies you allow and which you do not.
What data is stored by Cookiebot?
If you allow cookies, the following data will be transmitted to Cybot, stored and processed.
- IP address (in anonymized form, the last 3 digits are set to 0)
- Date and time of your consent
- our website URL
- technical browser data
- encrypted, anonymous key
- the cookies that you have allowed (as proof of consent)
The following cookies are set by Cookiebot if you have consented to the use of cookies:
Name: CookieConsent
Wert: {stamp:’P7to4eNgIHvJvDerjKneBsmJQd9122749549-2
Purpose: Your consent status is stored in this cookie. This allows our website to read and follow the current status on future visits.
Expiration date: after one year
Name: CookieConsentBulkTicket
Value: %2fjhljZKClPqsncfR8SveTnNWhys5NojaxdFYBPjZ2PaDnUw%
Intended use: This cookie is set if you allow all cookies and have thus activated a “collective consent”. The cookie then stores its own, random and unique ID.
Expiration date: after one year
Note: Please bear in mind that this is an exemplary list and that we cannot claim to be exhaustive. In the cookie declaration at https://www.cookiebot.com/de/cookie-declaration/ you can see which other cookies may be used.
According to Cybot’s privacy policy, the company does not resell personal data. However, Cybot passes on data to trusted third parties or subcontractors who help the company to achieve its own business objectives. Data is also passed on if this is required by law.
How long and where is the data stored?
All data collected is transferred, stored and forwarded exclusively within the European Union. The data is stored in an Azure data center (cloud provider is Microsoft). You can find out more about all “Azure regions” at https://azure.microsoft.com/de-de/explore/global-infrastructure/geographies/. All User Data will be deleted by Cookiebot after 12 months from registration (cookie consent) or immediately after termination of the Cookiebot Service.
How can I delete my data or prevent data storage?
You have the right to access and delete your personal data at any time. You can prevent data collection and storage, for example, by rejecting the use of cookies via the cookie notice. Your browser offers another option to prevent data processing or to manage it according to your wishes. Depending on the browser, cookie management works slightly differently. Under the section “Cookies” you will find the corresponding links to the respective instructions for the most popular browsers.
Legal basis
If you agree to cookies, your personal data will be processed and stored via these cookies. If we have obtained your consent (Article 6 (1) (a) GDPR) cookies, this consent is also the legal basis for the use of cookies and the processing of your data. Cookiebot is used to manage consent to cookies and to enable you to give your consent. The use of this software enables us to operate the website in an efficient and legally compliant manner, which constitutes a legitimate interest (Article 6(1)(f) GDPR).
If you would like to learn more about the privacy policy of “Cookiebot” or the company behind it, Cybot, we recommend that you read the privacy policy at https://www.cookiebot.com/de/privacy-policy/.
Cookiefirst privacy policy
We use Cookiefirst, a cookie consent manager tool, on our website. The service provider is the Dutch company Digital Data Solutions B.V., Plantage Middenlaan 42a, 1018DH, Amsterdam, Netherlands.
You can find out more about the data processed through the use of Cookiefirst in the privacy policy at https://cookiefirst.com/legal/general-terms-conditions/.
Security & Anti-Spam
Security & Anti-Spam Privacy Policy Summary 👥 Data subjects: Visitors to the website 🤝 Purpose: Cybersecurity 📓 Processed data: Data such as your IP address, name or technical data such as browser version You can find more details on this below and in the individual data protection texts. 📅 Storage period: Most of the data is stored until it is no longer required for the provision of the service ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is security & anti-spam software?
You and we can use security and anti-spam software to protect ourselves from various spam or phishing emails and other possible cyberattacks. Spam refers to advertising emails from a mass mailing that you did not request yourself. Such emails are also known as data junk and can also cause costs. Phishing emails, on the other hand, are messages that aim to build trust via fake messages or websites in order to obtain personal data. Anti-spam software generally protects against unwanted spam messages or malicious emails that could introduce viruses into our system. We also use general firewall and security systems to protect our computers from unwanted network attacks.
Why do we use security & anti-spam software?
We attach great importance to security on our website. After all, it’s not just about our safety, but above all about yours. Unfortunately, cyber threats are now part of everyday life in the world of IT and the internet. Hackers often try to steal personal data from an IT system with the help of a cyberattack. And therefore a good defense system is absolutely essential. A security system monitors all incoming and outgoing connections to our network or computer. To achieve even greater security against cyber attacks, we also use other external security services in addition to the standardized security systems on our computer. Unauthorized data traffic is thus better prevented and we protect ourselves against cybercrime.
What data is processed by security & anti-spam software?
Exactly which data is collected and stored depends of course on the respective service. However, we always strive to use only programs that collect data very sparingly or only store data that is necessary for the performance of the service offered. In principle, the service can store data such as name, address, IP address, e-mail address and technical data such as browser type or browser version. Any performance and log data can also be collected in order to detect possible incoming threats in good time. This data is processed within the scope of the services and in compliance with the applicable laws. This also includes the GDPR for US providers (via the standard contractual clauses). In some cases, these security services also work with third-party providers who may store and/or process data under instructions and in accordance with the data protection guidelines and other security measures. Data is usually stored using cookies.
Duration of data processing
We will inform you about the duration of data processing below, if we have further information on this. For example, security programs store data until you or we revoke the data storage. In general, personal data is only stored for as long as is absolutely necessary for the provision of services. Unfortunately, in many cases we do not receive precise information from the providers about the length of storage.
Right of objection
You also have the right and the option to withdraw your consent to the use of cookies or third-party security software providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting cookies in your browser.
As cookies may also be used by such security services, we recommend that you read our general privacy policy on cookies. To find out exactly which of your data is stored and processed, you should read the data protection declarations of the respective tools.
Legal basis
We use the security services mainly on the basis of our legitimate interests (Art. 6 para. 1 lit. f GDPR) in a good security system against various cyber attacks.
Certain processing operations, in particular the use of cookies and the use of security functions, require your consent. If you have consented to your data being processed and stored by integrated security services, this consent is the legal basis for data processing (Art. 6 para. 1 lit. a GDPR). Most of the services we use set cookies in your browser to store data. We therefore recommend that you read our data protection text on cookies carefully and consult the privacy policy or cookie guidelines of the relevant service provider.
Information on special tools – if available – can be found in the following sections.
Google reCAPTCHA privacy policy
Google reCAPTCHA privacy policy summary 👥 Data subjects: Visitors to the website 🤝 Purpose: Optimization of our service performance and protection against cyber attacks 📓 Processed data: Data such as IP address, browser information, your operating system, limited location and usage data You can find more details below in this privacy policy. 📅 Storage duration: depending on the stored data ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is reCAPTCHA?
Our primary goal is to secure and protect our website for you and for us in the best possible way. To ensure this, we use Google reCAPTCHA from Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With reCAPTCHA we can determine whether you are really a flesh and blood person and not a robot or other spam software. By spam we mean any unsolicited information that is sent to us electronically. In the classic CAPTCHAS, you usually had to solve text or picture puzzles to check your knowledge. With reCAPTCHA from Google, we usually don’t have to bother you with such puzzles. In most cases, it is sufficient to simply tick the box to confirm that you are not a bot. With the new Invisible reCAPTCHA version, you don’t even have to check the box. You can find out exactly how this works and, above all, which data is used for this purpose in the course of this privacy policy.
reCAPTCHA is a free captcha service from Google that protects websites from spam software and misuse by non-human visitors. This service is most frequently used when you fill out forms on the Internet. A captcha service is a kind of automatic Turing test designed to ensure that an action on the Internet is carried out by a human and not by a bot. In the classic Turing test (named after the computer scientist Alan Turing), a human determines the difference between a bot and a human. With captchas, the computer or a software program also takes care of this. Classic captchas work with small tasks that are easy for humans to solve but present considerable difficulties for machines. With reCAPTCHA you no longer have to actively solve puzzles. The tool uses modern risk techniques to distinguish humans from bots. Here you only need to check the text field “I am not a robot” or, with Invisible reCAPTCHA, even this is no longer necessary. With reCAPTCHA, a JavaScript element is integrated into the source code and then the tool runs in the background and analyzes your user behavior. The software calculates a so-called captcha score from these user actions. Google uses this score to calculate the probability that you are human even before you enter the captcha. reCAPTCHA or captchas in general are always used when bots could manipulate or abuse certain actions (such as registrations, surveys, etc.).
Why do we use reCAPTCHA on our website?
We only want to welcome people of flesh and blood on our side. Bots or spam software of all kinds can safely stay at home. That is why we are doing everything we can to protect ourselves and offer you the best possible user experience. For this reason, we use Google reCAPTCHA from Google. This way we can be pretty sure that we remain a “bot-free” website. By using reCAPTCHA, data is transmitted to Google to determine whether you are really a human being. reCAPTCHA therefore serves the security of our website and consequently also your security. For example, without reCAPTCHA it could happen that a bot registers as many email addresses as possible during registration in order to subsequently “spam” forums or blogs with unwanted advertising content. With reCAPTCHA we can avoid such bot attacks.
What data is stored by reCAPTCHA?
reCAPTCHA collects personal data from users in order to determine whether the actions on our website actually originate from people. This means that the IP address and other data that Google requires for the reCAPTCHA service can be sent to Google. IP addresses are almost always truncated within the member states of the EU or other signatory states to the Agreement on the European Economic Area before the data ends up on a server in the USA. The IP address will not be combined with other Google data unless you are logged in with your Google account while using reCAPTCHA. First, the reCAPTCHA algorithm checks whether Google cookies from other Google services (YouTube, Gmail, etc.) have already been placed on your browser. reCAPTCHA then sets an additional cookie in your browser and records a snapshot of your browser window.
The following list of collected browser and user data is not intended to be exhaustive. Rather, these are examples of data which, to our knowledge, are processed by Google.
- Referrer URL (the address of the page from which the visitor comes)
- IP address (e.g. 256.123.123.1)
- Information about the operating system (the software that enables your computer to operate. Common operating systems are Windows, Mac OS X or Linux)
- Cookies (small text files that store data in your browser)
- Mouse and keyboard behavior (every action you perform with the mouse or keyboard is saved)
- Date and language settings (which language or date you have preset on your PC is saved)
- All JavaScript objects (JavaScript is a programming language that enables websites to adapt to the user. JavaScript objects can collect all kinds of data under one name)
- Screen resolution (shows how many pixels the image display consists of)
It is undisputed that Google uses and analyzes this data even before you click on the “I am not a robot” checkbox. With the Invisible reCAPTCHA version, there is even no need to check the box and the entire recognition process runs in the background. Google does not tell you in detail exactly how much and what data it stores.
The following cookies are used by reCAPTCHA: Here we refer to the reCAPTCHA demo version from Google at https://www.google.com/recaptcha/api2/demo. All these cookies require a unique identifier for tracking purposes. Here is a list of cookies that Google reCAPTCHA has set on the demo version:
Name: IDE
Value: WqTUmlnmv_qXyi_DGNPLESKnRNrpgXoy1K-pAZtAkMbHI-122749549-8
Purpose: This cookie is set by the company DoubleClick (also owned by Google) to register and report the actions of a user on the website in dealing with advertisements. This allows the effectiveness of advertising to be measured and appropriate optimization measures to be taken. IDE is stored in browsers under the domain doubleclick.net.
Expiration date: after one year
Name: 1P_JAR
Value: 2019-5-14-12
Purpose: This cookie collects statistics on website usage and measures conversions. A conversion occurs, for example, when a user becomes a buyer. The cookie is also used to display relevant advertisements to users. The cookie can also be used to prevent a user from seeing the same ad more than once.
Expiration date: after one month
Name: ANID
Wert: U7j1v3dZa1227495490xgZFmiqWppRWKOr
Purpose: We were unable to find out much information about this cookie. In Google’s privacy policy, the cookie is mentioned in connection with “advertising cookies” such as “DSID”, “FLC”, “AID”, “TAID”. ANID is stored under domain google.com.
Expiration date: after 9 months
Name: CONSENT
Value: YES+AT.de+20150628-20-0
Purpose: The cookie stores the status of a user’s consent to the use of various Google services. CONSENT is also used for security purposes to check users, prevent fraudulent login information and protect user data from unauthorized attacks.
Expiration date: after 19 years
Name: NID
Wert: 0WmuWqy122749549zILzqV_nmt3sDXwPeM5Q
Intended use: NID is used by Google to customize advertisements to your Google search. With the help of the cookie, Google “remembers” your most frequently entered search queries or your previous interaction with ads. So you always get customized ads. The cookie contains a unique ID to collect the user’s personal settings for advertising purposes.
Expiration date: after 6 months
Name: DV
Wert: gEAABBCjJMXcI0dSAAAANbqc122749549-4
Intended use: As soon as you have checked the “I am not a robot” box, this cookie is set. The cookie is used by Google Analytics for personalized advertising. DV collects information in anonymized form and is also used to make user distinctions.
Expiration date: after 10 minutes
Note: This list cannot claim to be exhaustive, as experience has shown that Google changes its choice of cookies from time to time.
How long and where is the data stored?
By inserting reCAPTCHA, data is transferred from you to the Google server. Where exactly this data is stored is not made clear by Google, even after repeated requests. Without having received confirmation from Google, it can be assumed that data such as mouse interaction, time spent on the website or language settings are stored on the European or American Google servers. The IP address that your browser transmits to Google is not merged with other Google data from other Google services. However, if you are logged in to your Google account while using the reCAPTCHA plug-in, the data will be merged. The deviating data protection provisions of Google apply.
How can I delete my data or prevent data storage?
If you do not want any data about you and your behavior to be transmitted to Google, you must log out of Google completely and delete all Google cookies before you visit our website or use the reCAPTCHA software. In principle, the data is automatically transmitted to Google as soon as you visit our website. To delete this data again, you must contact Google support at https://support.google.com/?hl=de&tid=122749549.
Therefore, when you use our website, you consent to Google LLC and its representatives automatically collecting, processing and using data.
Please note that when using this tool, your data may also be stored and processed outside the EU. Most third countries (including the USA) are not considered secure under current European data protection law. Data may therefore not simply be transferred to insecure third countries, stored and processed there, unless there are suitable guarantees (such as EU standard contractual clauses) between us and the non-European service provider.
Legal basis
If you have consented to the use of Google reCAPTCHA, the legal basis for the corresponding data processing is this consent. According to Art. 6 para. 1 lit. a GDPR (consent) represents the legal basis for the processing of personal data, as may occur when Google reCAPTCHA collects data.
We also have a legitimate interest in using Google reCAPTCHA to optimize our online service and make it more secure. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). Nevertheless, we only use Google reCAPTCHA if you have given your consent.
Google also processes your data in the USA, among other places. Google is an active participant in the EU-US Data Privacy Framework, which regulates the correct and secure transfer of personal data from EU citizens to the USA. You can find more information about this at https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en.
In addition, Google uses so-called standard contractual clauses (= Art. 46 (2) and (3) GDPR). Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through the EU-US Data Privacy Framework and the standard contractual clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among others: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de
The Google Ads Data Processing Terms, which refer to the standard contractual clauses, can be found at https://business.safety.google/intl/de/adsprocessorterms/.
You can find out more about reCAPTCHA on Google’s web developer page at https://developers.google.com/recaptcha/. Although Google goes into more detail here about the technical development of reCAPTCHA, you will search in vain for precise information about data storage and data protection issues. You can find a good overview of the basic use of data at Google in the company’s own privacy policy at https://policies.google.com/privacy.
Payment provider introduction
Payment provider privacy policy summary 👥 Data subjects: Visitors to the website 🤝 Purpose: Enabling and optimizing the payment process on our website 📓 Processed data: Data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.), IP address and contract data You can find more details on this in the respective payment provider tool used. 📅 Storage duration: depending on the payment provider used ⚖️ Legal basis: Art. 6 para. 1 lit. b GDPR (performance of a contract) |
What is a payment provider?
We use online payment systems on our website that enable us and you to pay securely and smoothly. Among other things, personal data may also be sent to the respective payment provider, stored and processed there. Payment providers are online payment systems that allow you to place an order via online banking. Payment processing is carried out by the payment provider you have selected. We will then receive information about the payment made. This method can be used by any user who has an active online banking account with PIN and TAN. There are hardly any banks left that do not offer or accept such payment methods.
Why do we use payment providers on our website?
We naturally want to offer the best possible service with our website and our integrated online store so that you feel comfortable on our site and make use of our offers. We know that your time is precious and that payment processes in particular need to run quickly and smoothly. For these reasons, we offer you various payment providers. You can choose your preferred payment provider and pay in the usual way.
What data is processed?
Exactly which data is processed depends, of course, on the respective payment provider. However, data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.) are stored. This is necessary data in order to be able to carry out a transaction at all. In addition, any contract data and user data, such as when you visit our website, what content you are interested in or which subpages you click on, may also be stored. Your IP address and information about the computer you are using are also stored by most payment providers.
The data is usually stored and processed on the payment provider’s servers. We as the website operator do not receive this data. We are only informed whether the payment has worked or not. Payment providers may forward data to the relevant body for identity and credit checks. The business and data protection principles of the respective provider always apply to all payment transactions. Therefore, please always take a look at the payment provider’s general terms and conditions and privacy policy. You also have the right to have data deleted or corrected at any time. Please contact the respective service provider regarding your rights (right of revocation, right to information and right to be affected).
Duration of data processing
We will inform you about the duration of data processing below if we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. If it is required by law, for example in the case of accounting, this storage period can also be exceeded. For example, we store accounting documents relating to a contract (invoices, contract documents, account statements, etc.) for 10 years (§ 147 AO) and other relevant business documents for 6 years (§ 247 HGB) after they are created.
Right of objection
You always have the right to information, correction and deletion of your personal data. If you have any questions, you can also contact the person responsible for the payment provider used at any time. Contact details can be found either in our specific privacy policy or on the website of the relevant payment provider.
You can delete, deactivate or manage cookies that payment providers use for their functions in your browser. Depending on which browser you use, this works in different ways. Please note, however, that the payment process may then no longer work.
Legal basis
We therefore offer for the processing of contractual or legal relationships (Art. 6 para. 1 lit. b GDPR) In addition to traditional banking/credit institutions, other payment service providers are also available. The privacy policies of the individual payment providers (such as Amazon Payments, Apple Pay or Discover) provide you with a detailed overview of data processing and data storage. In addition, you can always contact the persons responsible if you have any questions about data protection issues.
Information on the specific payment providers – if available – can be found in the following sections.
eps bank transfer privacy policy
We use eps-Überweisung, a service for online payment methods, on our website. The service provider is the Austrian company Stuzza GmbH, Frankgasse 10/8, 1090 Vienna, Austria.
You can find out more about the data processed through the use of eps-Überweisung in the privacy policy at https://eservice.psa.at/de/datenschutzerklaerung.html.
giropay privacy policy
We use the online payment provider giropay on our website. The service provider is the German company paydirekt GmbH, Stephanstraße 14-16, 60313 Frankfurt am Main, Germany.
You can find out more about the data that is processed through the use of giropay in the privacy policy at https://www.giropay.de/agb/index.html.
Google Pay privacy policy
We use the online payment provider Google Pay on our website. The service provider is the American company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.
Google also processes your data in the USA, among other places. Google is an active participant in the EU-US Data Privacy Framework, which regulates the correct and secure transfer of personal data from EU citizens to the USA. You can find more information about this at https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en.
In addition, Google uses so-called standard contractual clauses (= Art. 46 (2) and (3) GDPR). Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through the EU-US Data Privacy Framework and the standard contractual clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among others: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de
The data processing terms for Google advertising products (Google Ads Controller-Controller Data Protection Terms), which refer to the standard contractual clauses, can be found at https://business.safety.google/adscontrollerterms/.
You can find out more about the data that is processed through the use of Google Pay in the privacy policy at https://policies.google.com/privacy.
Klarna Checkout privacy policy
Klarna Checkout privacy policy summary 👥 Data subjects: Visitors to the website 🤝 Purpose: Optimization of the payment process on our website 📓 Processed data: Data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.), IP address and contract data You can find more details below in this privacy policy. 📅 Storage period: Data is stored for as long as Klarna needs it for the processing purpose. ⚖️ Legal basis: Art. 6 para. 1 lit. c GDPR (legal obligation), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is Klarna Checkout?
We use the online payment system Klarna Checkout from the Swedish company Klarna Bank AB on our website. Klarna Bank has its head office at Sveavägen 46, 111 34 Stockholm, Sweden. If you decide to use this service, personal data will be sent to Klarna, stored and processed. In this privacy policy we would like to give you an overview of data processing by Klarna.
Klarna Checkout is a payment system for orders in an online store. The user selects the payment method and Klarna Checkout takes care of the entire payment process. Once a user has made a payment via the checkout system and entered the relevant data, future online purchases can be made even more quickly and easily. The Klarna system then recognizes the existing customer after entering the e-mail address and zip code.
Why do we use Klarna Checkout for our website?
Our aim with our website and our integrated online store is to offer you the best possible service. In addition to the overall experience on the website and our offers, this also includes smooth, fast and secure payment processing of your orders. To ensure this, we use the Klarna Checkout payment system.
What data is stored by Klarna Checkout?
As soon as you decide to use the Klarna payment service and pay via the Klarna Checkout payment method, you also transmit personal data to the company. On the Klarna checkout page, technical data such as browser type, operating system, our Internet address, date and time, language settings, time zone settings and IP address are collected from you and transmitted to Klarna’s servers and stored there. This data is stored even if you have not yet completed an order.
If you order a product or service via our store, you must enter your personal details in the fields provided. This data is processed by Klarna for payment processing. The following personal data (as well as general product information) may be stored and processed by Klarna for credit and identity checks:
- Contact information: Name, date of birth, national ID number, title, billing and shipping address, e-mail address, telephone number, nationality or salary.
- Payment information such as credit card details or your bank account number
- Product information such as shipment number, type of item and price of the product
There is also data that can be collected optionally if you consciously decide to do so. These include political, religious or ideological beliefs or various health data.
Klarna may also collect data about the goods or services you purchase or order itself or through third parties (such as through us or through public databases) in addition to the above-mentioned data. This can be, for example, the consignment number or the type of item ordered, but also information about your creditworthiness, your income or credit approval. Klarna may also pass on your personal data to service providers such as software providers, data storage providers or us as a merchant.
When data is automatically entered into a form, cookies are always involved. If you do not wish to use this function, you can deactivate these cookies at any time. Further down in the text you will find instructions on how to delete, deactivate or manage cookies in your browser. Our tests have shown that Klarna does not set any cookies directly. If you select the payment method “Klarna Sofort” and click on “Order”, you will be redirected to the Sofort website. After successful payment you will be redirected to our thank you page. The following cookie is set there by sofort.com:
Name: SOFUEB
Wert: e8cipp378mdscn9e17kajlfhv7122749549-4
Purpose: This cookie stores your session ID.
Expiration date: after the end of the browser session
How long and where is the data stored?
Klarna endeavors to store your data only within the EU or the European Economic Area (EEA). However, data may also be transferred outside the EU/EEA. When this happens, Klarna ensures that data protection is in line with the GDPR and that the third country is subject to an adequacy decision by the European Union. The data is always stored as long as Klarna needs it for the processing purpose.
How can I delete my data or prevent data storage?
You can revoke your consent for Klarna to process personal data at any time. You also always have the right to information, correction and deletion of your personal data. All you have to do is contact the company or the company’s data protection team by sending an email to datenschutz@klarna.de. You can also contact Klarna directly via the Klarna website “My data protection request”.
You can delete, deactivate or manage cookies that Klarna may use for its functions in your browser. Depending on which browser you use, this works in different ways. Under the section “Cookies” you will find the corresponding links to the respective instructions for the most popular browsers.
Legal basis
We therefore offer the payment service provider Klarna Checkout in addition to the conventional banking/credit institutions for the processing of contractual or legal relationships (Art. 6 para. 1 lit. b GDPR) .
We hope that we have provided you with a good overview of data processing by Klarna. If you would like to find out more about how we handle your data, we recommend that you read Klarna’s privacy policy at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_at/privacy.
PayPal privacy policy
PayPal Privacy Policy Summary 👥 Data subjects: Visitors to the website 🤝 Purpose: Optimization of the payment process on our website 📓 Processed data: Data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.), IP address and contract data may be processed. You can find more details on this further below in this privacy policy. 📅 Storage period: Data is generally stored until the cooperation with PayPal is terminated ⚖️ Legal basis: Art. 6 para. 1 lit. b GDPR (contract processing), Art. 6 para. 1 lit. a GDPR (consent) |
What is PayPal?
We use the online payment service PayPal on our website. The service provider is the American company PayPal Inc. PayPal Europe (S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg) is responsible for the European region.
With PayPal, all users can send and receive money electronically. The company was founded in 1998 and is now one of the best-known and largest online payment service providers in the world with over 325 million active customers.
Why do we use PayPal for our website?
There are various reasons why we use PayPal and offer it on our website. As PayPal is one of the best-known online payment providers, many of our website visitors also use and trust this service. PayPal also offers high security standards for digital money transfers. The service uses various encryption methods to protect your personal data in the best possible way. We also appreciate the ease of use of PayPal and the possibility of international payments in different currencies. As a rule, transactions are completed very quickly, which is a further advantage for both us and you as a customer.
What data is processed by PayPal?
In its privacy policy, PayPal distinguishes between different categories of personal data that can be processed through the use of the service. This includes login and contact data, identification and signature data, payment information, information on imported contacts, data from your account profile, device data such as your IP address, location data and so-called derived data. This refers to information that can be derived from transactions or other data. This can include purchasing habits, behavior patterns, creditworthiness or personal preferences.
Then there is also personal data that is collected by third parties (such as identity checkers, fraud detection providers or your bank). This data includes information from credit agencies, transaction data, information on legal requirements, technical usage data, location data and derived data.
PayPal and its partners also use tracking technologies such as cookies, pixel tags, web beacons and widgets to recognize you as a user, customize content and perform analytics for interest-based advertising.
How long and where is the data stored?
In principle, PayPal stores the data for as long as it is necessary to fulfill its obligations and within the scope of the purpose. Personal data that is necessary for the customer relationship is stored for 10 years after termination of the relationship. If PayPal is subject to a legal obligation, the retention period of the personal data is in accordance with the applicable law (e.g. insolvency law). PayPal also stores personal data for as long as necessary if it is advisable to retain it for the purposes of legal disputes.
Since PayPal is a global company, the service also has data centers worldwide where your data can be stored. This means that your data may also be stored on PayPal servers outside your country and also outside the scope of the GDPR.
How can I delete my data or prevent data storage?
You have the right to information, correction or deletion and restriction of the processing of your personal data at any time. You can also withdraw your consent to the processing of data at any time.
If you want to deactivate, delete or manage cookies, you will find the relevant links to the instructions for the most popular browsers in the “Cookies” section.
Legal basis
We have a legitimate interest in integrating an external payment service with PayPal in order to make our offer more attractive and to improve it technically and economically. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). We would like to point out that you can only use PayPal if you enter into a contractual relationship with PayPal. Here it may be necessary to make further data protection and contractual declarations (e.g. consent).
PayPal also processes your data in the USA, among other places. We would like to point out that, in the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may entail various risks for the lawfulness and security of data processing.
PayPal uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 GDPR) as the basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or for data transfer there. Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, PayPal undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among others: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de
For more information on the standard contractual clauses and the data processed through the use of PayPal, please refer to the privacy policy at https://www.paypal.com/webapps/mpp/ua/privacy-full.
Visa privacy policy
We use Visa, a global payment provider, on our website. The service provider is the American company Visa Inc. For the European region, Visa Europe Services Inc. (1 Sheldon Square, London W2 6TT, United Kingdom).
Visa also processes your data in the USA, among other places. We would like to point out that, in the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may entail various risks for the lawfulness and security of data processing.
Visa uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 GDPR) as the basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or for data transfer to these countries. Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Visa undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among others: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de
You can find more information on Visa’s standard contractual clauses at https://www.visa.de/nutzungsbedingungen/visa-globale-datenschutzmitteilung/mitteilung-zu-zustandigkeitsfragen-fur-den-ewr.html.
You can find out more about the data processed through the use of Visa in the Privacy Policy at https://www.visa.de/nutzungsbedingungen/visa-privacy-center.html.
Web design introduction
Webdesign Privacy Policy Summary 👥 Data subjects: Visitors to the website 🤝 Purpose: Improvement of the user experience 📓 Processed data: Which data is processed depends heavily on the services used. This usually involves the IP address, technical data, language settings, browser version, screen resolution and name of the browser. You can find more details on this in the respective web design tools used. 📅 Storage duration: depending on the tools used ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is web design?
We use various tools on our website that serve our web design. Web design is not just about making our website look pretty, as is often assumed, but also about functionality and performance. But of course the right look of a website is also one of the major goals of professional web design. Web design is a branch of media design and deals with the visual as well as the structural and functional design of a website. The aim is to improve your experience on our website with the help of web design. In web design jargon, this is referred to as user experience (UX) and usability. User experience refers to all impressions and experiences that website visitors have on a website. Usability is a sub-item of user experience. This is about the user-friendliness of a website. The main focus here is on ensuring that content, subpages and products are clearly structured and that you can find what you are looking for quickly and easily. In order to offer you the best possible experience on our website, we also use so-called web design tools from third-party providers. The “web design” category in this privacy policy therefore includes all services that improve the design of our website. These can be fonts, various plugins or other integrated web design functions, for example.
Why do we use web design tools?
How you absorb information on a website depends very much on the structure, functionality and visual perception of the website. Therefore, a good and professional web design became more and more important for us. We are constantly working to improve our website and also see this as an extended service for you as a website visitor. Furthermore, a beautiful and functioning website also has economic advantages for us. After all, you will only visit us and make use of our services if you feel completely at ease.
What data is stored by web design tools?
When you visit our website, web design elements may be integrated into our pages that can also process data. Exactly which data is involved naturally depends heavily on the tools used. Below you can see exactly which tools we use for our website. For more detailed information about data processing, we recommend that you also read the respective privacy policies of the tools used. In most cases, you will find out which data is processed, whether cookies are used and how long the data is stored. Fonts such as Google Fonts also automatically transmit information such as language settings, IP address, browser version, browser screen resolution and browser name to the Google servers.
Duration of data processing
How long data is processed is very individual and depends on the web design elements used. When cookies are used, for example, the storage period can be as short as one minute or as long as a few years. Please find out more about this. On the one hand, we recommend our general text section on cookies and the data protection declarations of the tools used. There you can usually find out exactly which cookies are used and what information is stored in them. Google font files, for example, are stored for one year. This is intended to improve the loading time of a website. In principle, data is only stored for as long as is necessary for the provision of the service. Data can also be stored for longer periods in the case of legal requirements.
Right of objection
You also have the right and the option to withdraw your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. You can also prevent the collection of data by cookies by managing, deactivating or deleting cookies in your browser. However, there is also data under web design elements (mostly fonts) that cannot be deleted quite so easily. This is the case when data is automatically collected directly when a page is accessed and transmitted to a third-party provider (such as Google). Please contact the support of the respective provider. In the case of Google, you can reach support at https://support.google.com/?hl=de.
Legal basis
If you have consented to the use of web design tools, the legal basis for the corresponding data processing is this consent. According to Art. 6 para. 1 lit. a GDPR (consent) is the legal basis for the processing of personal data, as may occur when it is collected by web design tools. We also have a legitimate interest in improving the web design of our website. After all, only then can we provide you with an attractive and professional website. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). Nevertheless, we only use web design tools if you have given your consent. We definitely want to emphasize this again here.
Information on special web design tools – if available – can be found in the following sections.
Adobe Fonts privacy policy
We use Adobe Fonts, a web font hosting service, on our website. The service provider is the American company Adobe Inc. The Irish company Adobe Systems Software Ireland Companies, 4-6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland, is responsible for the European region.
Adobe also processes your data in the USA, among other places. Adobe is an active participant in the EU-US Data Privacy Framework, which regulates the correct and secure transfer of personal data from EU citizens to the USA. You can find more information about this at https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en.
Adobe also uses so-called standard contractual clauses (= Art. 46 (2) and (3) GDPR). Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through the EU-US Data Privacy Framework and the Standard Contractual Clauses, Adobe undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among others: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de
You can find more information on the standard contractual clauses at Adobe at https://www.adobe.com/at/privacy/eudatatransfers.html.
You can find out more about the data that is processed through the use of Adobe Fonts in the Privacy Policy at https://www.adobe.com/at/privacy.html .
Google Fonts privacy policy
Google Fonts privacy policy summary 👥 Data subjects: Visitors to the website 🤝 Purpose: Optimization of our service performance 📓 Processed data: Data such as IP address and CSS and font requests You can find more details below in this privacy policy. 📅 Storage duration: Font files are stored by Google for one year ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What are Google Fonts?
We use Google Fonts on our website. These are the “Google fonts” from Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.
You do not need to log in or enter a password to use Google fonts. Furthermore, no cookies are stored in your browser. The files (CSS, fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, requests for CSS and fonts are completely separate from all other Google services. If you have a Google account, you do not need to worry that your Google account data will be transmitted to Google while using Google Fonts. Google records the use of CSS (Cascading Style Sheets) and the fonts used and stores this data securely. We will take a closer look at exactly how the data is stored.
Google Fonts (formerly Google Web Fonts) is a directory of over 800 fonts that Google makes available to its users free of charge.
Many of these fonts are published under the SIL Open Font License, while others are published under the Apache license. Both are free software licenses.
Why do we use Google Fonts on our website?
With Google Fonts, we can use fonts on our own website and do not have to upload them to our own server. Google Fonts is an important component in keeping the quality of our website high. All Google fonts are automatically optimized for the web and this saves data volume and is a great advantage, especially for use on mobile devices. When you visit our site, the small file size ensures a fast loading time. Furthermore, Google Fonts are secure web fonts. Different image synthesis systems (rendering) in different browsers, operating systems and mobile devices can lead to errors. Such errors can sometimes visually distort texts or entire websites. Thanks to the fast Content Delivery Network (CDN), there are no cross-platform problems with Google Fonts. Google Fonts supports all major browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod). We use Google Fonts so that we can present our entire online service as beautifully and uniformly as possible.
What data is stored by Google?
When you visit our website, the fonts are loaded via a Google server. This external call transmits data to the Google server. In this way, Google also recognizes that you or your IP address is visiting our website. The Google Fonts API was developed to reduce the use, storage and collection of end-user data to what is necessary for the proper provision of fonts. Incidentally, API stands for “Application Programming Interface” and is used, among other things, as a data transmitter in the software sector.
Google Fonts stores CSS and font requests securely at Google and is therefore protected. Google can use the collected usage figures to determine how well the individual fonts are received. Google publishes the results on internal analysis pages, such as Google Analytics. Google also uses data from its own web crawler to determine which websites use Google fonts. This data is published in the BigQuery database of Google Fonts. Entrepreneurs and developers use the Google web service BigQuery to analyze and move large amounts of data.
However, it should be noted that every Google Font request also automatically transmits information such as language settings, IP address, browser version, browser screen resolution and browser name to the Google servers. Whether this data is also stored cannot be clearly determined or is not clearly communicated by Google.
How long and where is the data stored?
Google stores requests for CSS assets for one day on its servers, which are mainly located outside the EU. This allows us to use the fonts with the help of a Google stylesheet. A stylesheet is a format template that can be used to quickly and easily change the design or font of a website, for example.
The font files are stored by Google for one year. Google’s aim is to fundamentally improve the loading time of websites. If millions of websites refer to the same fonts, they are cached after the first visit and immediately reappear on all other websites visited later. Sometimes Google updates font files to reduce file size, increase language coverage and improve design.
How can I delete my data or prevent data storage?
The data that Google stores for one day or one year cannot simply be deleted. The data is automatically transmitted to Google when the page is accessed. To delete this data prematurely, you must contact Google support at https://support.google.com/?hl=de&tid=122749549. In this case, you can only prevent data storage if you do not visit our website.
Unlike other web fonts, Google allows us unrestricted access to all fonts. We therefore have unlimited access to a sea of fonts and can thus get the best out of our website. You can find out more about Google Fonts and other questions at https://developers.google.com/fonts/faq?tid=122749549. Although Google addresses data protection issues there, it does not contain any really detailed information on data storage. It is relatively difficult to get really precise information from Google about stored data.
Legal basis
If you have consented to the use of Google Fonts, the legal basis for the corresponding data processing is this consent. According to Art. 6 para. 1 lit. a GDPR (consent) represents the legal basis for the processing of personal data, as may occur when Google Fonts is used to collect data.
We also have a legitimate interest in using Google Font to optimize our online service. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). Nevertheless, we only use Google Font if you have given your consent.
Google also processes your data in the USA, among other places. Google is an active participant in the EU-US Data Privacy Framework, which regulates the correct and secure transfer of personal data from EU citizens to the USA. You can find more information about this at https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en.
In addition, Google uses so-called standard contractual clauses (= Art. 46 (2) and (3) GDPR). Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through the EU-US Data Privacy Framework and the standard contractual clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among others: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de
The Google Ads Data Processing Terms, which refer to the standard contractual clauses, can be found at https://business.safety.google/intl/de/adsprocessorterms/.
You can also find out which data is generally collected by Google and what this data is used for at https://www.google.com/intl/de/policies/privacy/.
Google Fonts Local Privacy Policy
On our website we use Google Fonts from Google Inc. Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for the European area. We have integrated the Google fonts locally, i.e. on our web server – not on Google’s servers. This means that there is no connection to Google servers and therefore no data transfer or storage.
What are Google Fonts?
Google Fonts used to be called Google Web Fonts. This is an interactive directory with over 800 fonts that Google provides free of charge. With Google Fonts, you could use fonts without uploading them to your own server. However, in order to prevent any transfer of information to Google servers in this regard, we have downloaded the fonts to our server. In this way, we act in compliance with data protection regulations and do not send any data to Google Fonts.
Content search providers Introduction
Content search provider privacy policy summary 👥 Data subjects: Visitors to the website 🤝 Purpose: Improvement of the user experience 📓 Processed data: Which data is processed depends heavily on the services used. This usually involves IP addresses, search interests and/or technical data. You can find more details on this in the respective tools used. 📅 Storage duration: depending on the tools used ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is a content search provider?
In the meantime, we have already published a lot of content on our website. And of course we don’t want them to be forgotten just because they can’t be found. That is why we use a content search provider on our website. You probably know major search engines like Google. Content search providers are basically also search engines, but unlike Google, they do not search the entire web for content, but only the website you are on. You can use a text field to enter terms that match the content you are looking for and the search program will find the desired posts for you. If you use the integrated search function, your personal data may also be processed.
Why do we use a content search provider?
If you take a look around our website, you will quickly realize how much useful content we have already published over the years. There are some real treasures and we want you to find them quickly without having to click around. With a content search function directly on our website, you can quickly and easily find the content you are looking for using keywords that match the topic you are searching for. This feature is really practical and we also see it as our task to make your life on our website as pleasant and helpful as possible. That is why we have decided to integrate a content search program into our website.
What data is processed?
If you use the search function on our website, the integrated content search provider (such as Algolia Places or Giphy) may automatically receive and store data from you. This involves technical data about your browser as well as data such as your IP address, device ID and the search terms entered. Please note that IP addresses are personal data. The providers’ privacy policies state that this information is collected and stored in order to increase security and improve their own services. The automatically collected usage data, which does not include any personal data and is processed in anonymized form, can also be used for analysis purposes. Some providers also pass this anonymized data on to third parties. To find out more about this, we recommend that you read the specific data protection declarations of the individual providers carefully. Cookies are usually also set in your browser to ensure that the services function properly. You can find out more about cookies in our general “Cookies” section. You can find out whether and which cookies the individual search tools use – if available – below or in the corresponding data protection declarations of the integrated tools.
How long and where is the data stored?
Basically, every content search provider processes different data. It is therefore not possible in this general section to go into detail about the data processing of the individual tools. However, the services usually only store personal data for as long as this is necessary for the smooth functioning of the tools. Some services (such as Giphy) also retain personal data for longer if this is necessary due to legal obligations. In depersonalized form, data is also stored for longer by most providers. Content search providers may also use cookies to store various data. You can find out more in our general section on cookies. If you would like to know more about the specific cookies used by a search provider, we recommend that you read the privacy policies of the providers we use. You will usually find an exemplary list of the cookies used there.
Right of objection
Always be aware: if you do not want your personal data to be processed, it may not be processed. You always have the right to access your personal data and to object to its use. You can also withdraw your consent at any time using the cookie consent tool or other opt-out options. You can also easily manage, delete or deactivate the cookies used yourself via your browser. If you delete cookies, some of the tool’s functions may no longer work. So please don’t be surprised. How you manage cookies in your browser also depends on the browser you are using. In the “Cookies” section, you will also find links to the instructions for the most important browsers.
Legal basis
If you have consented to the use of a content search provider, the legal basis for the corresponding data processing is this consent. According to Art. 6 para. 1 lit. a GDPR (consent) constitutes the legal basis for the processing of personal data, as may occur when it is collected by a content search provider.
We also have a legitimate interest in using a content search provider to optimize our service on our website. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). However, we only ever use a content search provider if you have given your consent. We would like to take this opportunity to state this once again.
Information on specific content search providers – if available – can be found in the following sections.
Explanation of terms used
We always endeavor to write our privacy policy as clearly and comprehensibly as possible. However, this is not always easy, especially when it comes to technical and legal issues. It often makes sense to use legal terms (such as personal data) or certain technical terms (such as cookies, IP address). However, we do not want to use them without explanation. Below you will find an alphabetical list of important terms used, which we may not have covered sufficiently in the previous privacy policy. If these terms have been taken from the GDPR and are definitions, we will also quote the GDPR texts here and add our own explanations if necessary.
Processor
Definition according to Article 4 of the GDPR
For the purposes of this Regulation, the term:
“Processor” means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller;
Explanation: As a company and website owner, we are responsible for all data that we process from you. In addition to controllers, there may also be so-called processors. This includes any company or person who processes personal data on our behalf. In addition to service providers such as tax consultants, processors can therefore also be hosting or cloud providers, payment or newsletter providers or large companies such as Google or Microsoft.
Consent
Definition according to Article 4 of the GDPR
For the purposes of this Regulation, the term:
“Consent” of the data subject means any freely given, specific, informed and unambiguous indication of the data subject’s wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her;
Explanation: As a rule, websites obtain such consent via a cookie consent tool. You probably know this. Whenever you visit a website for the first time, you are usually asked via a banner whether you agree or consent to data processing. In most cases, you can also make individual settings and thus decide for yourself which data processing you allow and which you do not. If you do not give your consent, your personal data may not be processed. In principle, consent can of course also be given in writing, i.e. not via a tool.
Personal data
Definition according to Article 4 of the GDPR
For the purposes of this Regulation, the term:
“personal data” any information relating to an identified or identifiable natural person (hereinafter “data subject”); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person;
Explanation: Personal data is therefore all data that can identify you as a person. This is usually data such as:
- Your name
- Your address
- E-mail address
- Postal address
- Telephone number
- Date of birth
- Identification numbers such as social security number, tax identification number, identity card number or matriculation number
- Bank details such as account number, credit information, account balances, etc.
According to the European Court of Justice (ECJ), your IP address is also considered personal data. IT experts can use your IP address to determine at least the approximate location of your device and, subsequently, you as the owner of the connection. Therefore, the storage of an IP address also requires a legal basis within the meaning of the GDPR. There are also so-called “special categories” of personal data, which are also particularly worthy of protection. These include:
- racial and ethnic origin
- political opinions
- religious or ideological convictions
- trade union membership
- genetic data, such as data taken from blood or saliva samples
- biometric data (i.e. information on mental, physical or behavioral characteristics that can identify a person).
Health data
- Data on sexual orientation or sexual life
Profiling
Definition according to Article 4 of the GDPR
For the purposes of this Regulation, the term:
“Profiling ” means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behavior, location or movements;
Explanation: Profiling involves collecting various pieces of information about a person in order to find out more about them. In the web sector, profiling is often used for advertising purposes or for credit checks. Web and advertising analysis programs, for example, collect data about your behavior and interests on a website. This results in a special user profile that can be used to target advertising to a specific target group.
Person responsible
Definition according to Article 4 of the GDPR
For the purposes of this Regulation, the term:
“controller ” means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data; where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law;
Explanation: In our case, we are responsible for the processing of your personal data and are therefore the “controller”. If we pass on collected data to other service providers for processing, these are “processors”. An “order processing contract (AVV)” must be signed for this.
Processing
Definition according to Article 4 of the GDPR
For the purposes of this Regulation, the term:
“processing” any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction;
Note: When we refer to processing in our privacy policy, we mean any kind of data processing. As mentioned above in the original GDPR declaration, this includes not only the collection but also the storage and processing of data.
Closing words
Congratulations! If you are reading this, you have really “fought” your way through our entire privacy policy or at least scrolled this far. As you can see from the scope of our privacy policy, we do not take the protection of your personal data lightly.
It is important to us to inform you to the best of our knowledge and belief about the processing of personal data. However, we not only want to tell you which data is processed, but also explain the reasons for using various software programs. As a rule, privacy policies sound very technical and legal. However, as most of you are not web developers or lawyers, we also wanted to take a different linguistic approach and explain the facts in simple and clear language. Of course, this is not always possible due to the subject matter. The most important terms are therefore explained in more detail at the end of the privacy policy.
If you have any questions about data protection on our website, please do not hesitate to contact us or the responsible office. We wish you a good time and hope to welcome you back to our website soon.
All texts are protected by copyright.
Source: Created with the Data Protection Generator Austria by AdSimple